/PRZWT/The 15th National Games is set to grandly open in the Guangdong-Hong Kong-Macao Greater Bay Area in ten days. As the exclusive countdown broadcasting partner of Guangdong Sports Channel for the 15th National Games, Songdian Camera has been accompanying the audience to witness the preparation process of this sports event since it started broadcasting a hundred days ago, and has been conveying the sports spirit with the power of images.
A hundred days of companionship, multi-city collaboration
Since becoming the exclusive countdown broadcasting partner of Guangdong Sports Channel for the 15th National Games in July this year, Songdian Camera has deeply integrated its brand concept of "Recording a wonderful Life" into the event's preheating through continuous and precise countdown broadcasts. As the event approaches, the intensity of brand promotion has further increased. In the last ten days of the countdown, Songdian Camera has further expanded the dimensions of brand promotion and simultaneously launched the 15th National Games theme visual displays in core business districts across the country, such as Shanghai Xuhui Zhengda Le Cheng, Guangzhou Tianhe City, and Shenzhen Huaqiangbei. These carefully designed countdown images use a unified visual language. Spread the event atmosphere to all parts of the country and build a unique brand communication matrix.
Technological innovation lays a solid foundation
While its brand promotion continues to deepen, Songdian Camera has always adhered to the path of technological innovation and development. As an important representative of domestic imaging brands, Songdian has made significant breakthroughs in the independent research and development of optical zoom systems. The innovative application of dual cameras at the front and back has become increasingly mature. Especially after reaching an IP cooperation with Disney and introducing Huawei hisilicon chips, the brand has not only enhanced product performance but also demonstrated a firm determination to support domestic technology. These technological breakthroughs are not only reflected in product parameters but also translate into tangible upgrades in user experience.
Practice responsibility and convey warmth
In addition, adhering to the core values of "technological innovation and quality first", Songdian, while pursuing technological breakthroughs, actively fulfills its corporate social responsibilities. Last year, Songdian reached a cooperation agreement with the Shenzhen Jianhui Charity Foundation and donated 60 optical zoom cameras to the volunteer team to record good deeds and virtuous acts. The brand also launched a public welfare donation activity through the Taobao e-commerce platform, donating 0.5 yuan for each designated camera sold. In addition, Songdian also supports youth sports public welfare activities, donating digital cameras to the Shanghai Dream Come True Public Welfare Foundation to guide young people to explore the joy of photography. These public welfare measures not only demonstrate Songdian's sense of responsibility as a national brand, but also allow the brand concept of "Recording the wonderful life" to shine with warm light in the field of public welfare.
Now, standing at the crucial juncture of the ten-day countdown, Songdian cameras are ready to accompany the audience with high-quality imaging products to record every wonderful moment of this sports event, from the athletes' fighting spirit to the enthusiastic cheers of the audience, from the glorious moments on the podium to the sports enthusiasm of the city. All these precious scenes will be transformed into eternal memories through Songdian's lenses. As a practitioner of "Recording the wonderful life", Songdian will continue to closely cooperate with Guangdong Sports Channel, using innovative imaging technology to contribute to the splendid display of the 15th National Games. Let's look forward together to the fact that under the light and shadow records of Songdian cameras, the 15th National Games will leave the most touching memories of The Times.