/ PRZWT/On September 19, 2025, CADIDL, a light luxury Women's wear brand under Winner Fashion Holdings Group (3709.HK), grandly held the 2025 autumn "Women of the World · Smart Elegance by Your Side" new product launch event at New World Department Store in Shanghai An immersive grand event that integrates art, design and functional aesthetics pays tribute to the diverse roles and composed postures of contemporary urban women. Brand executives, industry guests, national partners and mainstream media gathered at the scene to witness the brilliant debut of CADIDL's new season products, which has attracted widespread attention throughout the fashion and business fields.
Travel with moderation, intelligence and elegance are always by your side! At the beginning of the event Ms. Li Xiang, the brand director of CADIDL, joined hands with the renowned actress Miss Ma Yili, Mr. Ye Yifan, the executive director of Shanghai Xinwan Commercial Operation Co., LTD., Ms. CAI Haoying, the general manager of Shanghai Xinwan Commercial Operation Co., LTD., Mr. Lu Xi, the operations director of Winner Fashion Group, Mr. Ping Yuan, the senior partner of Winner Fashion Group, and Mr. Huang Qian, the regional manager of Winner Fashion Group in Shanghai Ms. Hui, along with several specially invited celebrities from the fashion industry, took the stage together and completed the ribbon-cutting ceremony under the watchfulness of all the guests present. The golden scissors were cut and the applause was thunderous, marking the official debut of CADIDL's new business travel collection and symbolizing another innovative launch of the brand in the field of urban women's clothing.
An aesthetic feast of space and design
-- CADIDL's "Women of the World · Smart and Elegant by Your Side" 2025 New Product Launch Ceremony --
The event was attended by a large number of guests, creating a grand and elegant atmosphere. Participants engaged in lively exchanges and discussions in the elaborately decorated art space, experiencing CADIDL's consistent design philosophy that emphasizes both intelligent elegance and practicality. The event site was inspired by the "terminal building", creating a modern art space that transcends time and space through the brand colors of CADIDL and the flowing lines of the airport. The calla lily art installation and linear light and shadow interweave to create a brilliant effect. The functional simulation areas such as the waiting area and luggage area are ingeniously arranged, creating an immersive scene experience and laying the right aesthetic groundwork for the upcoming grand show.
The CADIDL 2025 Autumn Show officially kicked off in a modern art space. This season's collection continues the brand's signature "calla lily" DNA, featuring innovative fabrics such as zero-pressure wool, elastic blends, and machine-washable wool. Through detachable components and multi-wear pieces, it helps urban women switch freely and handle various roles during business trips. The brand mainly features low-saturation colors, which not only highlight a professional texture but also retain a feminine grace. In terms of tailoring, it emphasizes the balance between architectural silhouettes and flexibility in movement. Many individual items can be transformed into different looks through the design of wearing one piece in multiple ways, interpreting the design concept of "Intelligence and Elegance at Hand".
Starlight shone throughout the venue, capturing her elegant and intelligent demeanor
-- CADIDL's "Women of the World · Smart and Elegant by Your Side" 2025 New Product Launch Ceremony --
The highly anticipated well-known actress Ma Yili was present at the scene, wearing the new autumn collection of CADIDL to watch the show. She was fully absorbed in enjoying the models' presentation throughout and had an in-depth exchange with the brand director after the show. She said, "CADIDL's works this season not only maintain its consistent aesthetic standards but also strike a perfect balance between practicality and artistry, carefully understanding the dressing needs of urban elite women."
Immediately after that, the brand specially invited senior stylist Della Cheung to bring a unique "Image Sharing Session" for VIP guests. Through one-on-one professional consultation, Della Cheung started from multiple dimensions such as personal temperament, workplace attributes and travel scenarios, providing guests with effective wardrobe suggestions and styling plans, and building an efficient, elegant and style-unified dressing system for modern urban workplace women.
CADIDL has also specially set up a "Smart and Elegant Energy Station", where professional baristas handbrew premium coffee on the spot, paying tribute to the busyness and elegance of contemporary women with its rich aroma. We have also invited several highly attractive "captains" to provide considerate services, enhancing the imagery atmosphere of "departure", "crossing" and "arrival", symbolizing that CADIDL accompanies each user to confidently embark on every journey. Meanwhile, guests can also receive limited-time travel gifts. The meticulous details fully demonstrate the brand's dedication.
From a press conference, one can catch a glimpse of a brand's 29-year commitment to aesthetics and contemporary innovation. CADIDL not only recreates the artistic inspiration from 1996, but also, with precise insight and design, provides urban women with dressing solutions that are elegant, comfortable and adaptable to multiple scenarios. In the future, CADIDL will continue to adhere to the core values of "simplicity, elegance and excellence", and constantly empower modern women to be composed and graceful in every role, forming their own unique charm.
