/PRZWT/SHENZHEN, Dec. 9, 2024 - In the era of consumption upgrading, household appliances must not only be designed with functional value in mind, but also to satisfy the aesthetic expression and emotional value of users. The winning works of the Red Dot Award and the iF Award in recent years also confirm this trend.
In November, the new Casarte refrigerator starry sky series was launched. With its unique design language, the starry sky series subverts users' inherent cognition of refrigerators, integrates the vast starry sky into daily life, and brings infinite reverie to the kitchen space. This innovative design not only evokes the emotional resonance of users, but also won the recognition of the Red Dot Award and the iF Award. The Double International Award once again reflects the innovation height and development potential of Casarte refrigerators.
Emotional value: moving the "starry sky" home
The German Red Dot Award, the iF Award, and the American IDEA Award are collectively referred to as the "three major design awards in the world", which is known as the "Oscars in the design industry" and is a highly influential international award in the field of product design. Many of the winning works not only win in appearance, but also provide users with warm and emotionally resonant details.
The Casarte refrigerator Starry Sky Series Unbounded, which won the Double Award, has a series of ingenious designs that meet the yearning of high-end users for nature and the universe, and "fill up" the emotional value in the limited kitchen space.
Every time the user gets closer, the blue light interactive light strip of the refrigerator will automatically light up, like warm starlight, actively welcoming the owner every time he arrives. When the "starlight" shines on the 45 ° twill on the handle, it will also bring a sense of visual jump and spatial hierarchy. The vastness of heaven and earth and the depth of the universe are also coming, which is enough to relieve the fatigue of the day. Open the refrigerator, the starry sky surface light source in the refrigerator will light up, and the "starlight" will gradually light up for 3 seconds between opening and closing. The light is soft and healing, bringing peace and joy under the starry sky in the wilderness.
In fact, through original designs such as zero embedding on both sides, full opening at right angles, and front heat dissipation, the Casarte refrigerator starry sky series can also be seamlessly integrated into the cabinet, which not only integrates with the kitchen space, but also expands the 521L high-efficiency space, allowing users to feel the "borderless" of the universe at home, and can also heal the body and mind between daily clothes, food, and daily life.
Functional value: let fresh "each in its place"
If emotional value is the "plus" of Casarte's refrigerator Starry Sky Series Unbounded, then functional value is the core support for its foothold in the high-end market and user recognition.
Casarte Refrigerator Starry Sky Series · Unbounded has opened up a fruit MRAPLUS area in the refrigerated space. Through MRAPLUS low-oxygen cellaring and fresh-keeping technology, it can effectively inhibit the respiration of fruits and vegetables and prolong the fresh-keeping time by 6 times. Vegetables are put into the full-width vegetable area to avoid problems such as odor and ripening caused by fruits and vegetables mixed together, so that the freshness "stays in its place".
High-end ingredients such as fish, shrimp, steak, etc. are put into the freezing space. The -30 ° C cryogenic smart freezing technology can greatly increase the cooling capacity and air volume, and quickly cross the ice crystal formation zone. In this way, the refrigerator can maximize the integrity and freshness of the food cells, and the meat is still as fresh as ever after thawing, and the taste and freshness are just like those you bought. Through intelligent control dual system dual sterilization, the antibacterial rate of refrigeration in the refrigerator is 99.999%, and the antibacterial rate of freezing is 99.99%, which further ensures the safety of the entrance of the food.
The Red Dot and iF Double Awards demonstrate the profound accumulation and forward-looking thinking of Casarte Refrigerators in innovative design and core technology. Focusing on the increasingly personalized food and kitchen needs of high-end users, Casarte Refrigerators will continue to consolidate design and R & D capabilities and continue to set an innovative benchmark for the development of the industry.
