Recently, initiated by Microsoft artificial intelligence and Internet of Things laboratory (hereinafter referred to as the "laboratory"), to use Microsoft's cutting-edge AI and IoT technology to accelerate all kinds of innovative solutions as the goal of retail innovation acceleration camp TECH TAGS has completed the preliminary recruitment, and officially started the incubation plan. TECH TAGS received 128 applications from tech companies, including start-ups, and after intense competition and strict screening, a total of 15 companies that met the criteria stood out.
Whale Strategy, as one of the selected companies, will receive free AI and IoT capabilities from Microsoft, And directly cooperate with TECH TAGS 'partners -- the world's top luxury group, global beer and beverage giant, the world's largest comprehensive sports goods group and other three international retail giants, focusing on consumer experience, logistics efficiency, smart stores and other fields, to jointly accelerate the commercialization of its innovative retail solutions.
Whale Mastermind has been working with the lab for two years before being included in TECH TAGS. Through in-depth technical exchanges and discussions between the team and laboratory engineers, the digital solutions of the team have realized the integration with various services of Microsoft cloud, which can ensure more complete and secure services for customers. With the help of AIoT and online embedding, the "omni-digital marketing operation platform" helps customers build unified real-time data capability, enables customers to forecast, recommend and automate their core business flow, builds the omni-brand marketing system for the digital future, and enables brands to understand customers better. Huanjing Zhu, general manager of Microsoft Artificial Intelligence and Internet of Things Lab, said: "The digital wave is unstoppable, and the highly competitive retail industry is not only facing consumers' increasing demand for personalized, experience-based consumption, but also facing challenges from rapidly iterating products and markets. AI and IoT technologies are uniquely positioned to meet consumers' needs for personalization, consumer experience, and rapid product and market iteration." In the future, Whale Strategy will keep closer communication and cooperation with Microsoft Lab to drive solution innovation with more cutting-edge AI and AIoT technologies. It will also make more use of the ecological resources of Microsoft accelerator all over the world to accelerate the commercialization of brand innovation solutions. Better drive the digital transformation of brand partners.Whale "filtered">
Whale "filtered" is an international professional digital marketing platform. Through artificial intelligence (AI), large-scale Internet of Things (IoT) and Data (Data) key technology innovation, to provide future-oriented brands with "data-driven, collaborative first, simple and easy deployment" brand global marketing operation platform and digital transformation solutions, aiming at enabling sustainable fine operation and lean growth of brands.
< /p>The company was established in Hangzhou in December 2017, and has office centers in Singapore, Shanghai, Beijing, Guangzhou and Shenzhen. The team has more than 400 employees, the company is in the rapid and steady development. At present, Whale strategy service system has widely covered food and beverage, beauty care, fashion shoes and clothing, light luxury jewelry, digital appliances, catering tea, super convenience, automobile service, medicine and health, commercial real estate and other industries. It has accumulated benchmark customers such as Unilever, Watsons, Sibei, Midea, Paopamart, Nextev, Carrefour and more than 400 other Top brands in the industry.
