In recent years, in the economic downturn environment, consumers in the selection of hotels, star hotels is no longer the only choice but more attention to brand, service, characteristics, so pay attention to the user experience of the mid-end hotel by their favor. It is also because of this that Yishung Hotel comes into being, positioning the middle class and creating a "light" experience with a "light" style.
According to the market survey, the homogeneity of budget hotels is very serious, customers lack loyalty, and brand significance is not significant. The 80/90 generation has become the mainstream consumer group. Different from the 60/70 generation, they no longer pay attention to the price, but are willing to pay for the products in line with their values. As the proportion of this group of young people in the hotel consumption gradually increases, and shows different from the traditional business and leisure tourism consumption characteristics, they are more rich travel experience, more willing to contact the world, not only to reflect personalized, but also look forward to be recognized, the traditional hotel brand can not meet their needs, so the middle hotel is more in line with their choice.
Mid-end hotels are different from budget hotels to cost performance as the core, but also different from the high star hotel high cold luxury, mid-end hotels bring personalized, quality check-in experience, it has high star hotels do not have the price advantage and upgrade products that economy hotels do not have, become the most competitive potential category in the domestic hotel market. Yishang Hotel is such a mid-end hotel that advocates "simple but not simple, ideal but not vain light life culture".
The exterior of Yishang Hotel
Eishang Hotel, with the most popular young people's Nordic design style. Light fashion hotel door, for customers to bring exquisite atmosphere first sight feeling; Great sense of space in the hotel lobby, so that customers at ease; The reception desk with a strong sense of design brings customers a different check in experience.
Also using the Nordic style design, Yishan Hotel lobby side leisure area set up a coffee bar, not only for business travelers to concentrate on work in a relaxed environment, but also for travelers to relax at any time. The hotel restaurant and public areas are also designed in a minimalist style, giving guests a pleasant dining environment and check-in experience.
Lounge area in the lobby of Yishang Hotel
In addition to the beautiful appearance mentioned above, Yishang Hotel is not to be underestimated inside. The design of the rooms at Yishang Hotel is original and practical, from the full-length mirror to the position of the bedside lamp, the design is just right. Yishang Hotel rooms also select high-quality mattresses, linen, pillows, is committed to providing customers with a completely relaxed rest space, to experience Yishang "sleep".
Appropriate business hotel room
Yishang is such a hotel, both inside and outside, can not only let you stay at ease, but also can sleep at ease
