/PRZWT/HARBIN, Feb. 12, 2025 - On Jan. 25, 2025, Harbin, which is currently experiencing an explosive tourism index, will welcome a new music and art feast - the "Maomao Town Music Forest Theme Park" practice run, adding a more interesting musical enlightenment and cool audio-visual experience to this charming city of ice and snow. It is expected that from May to June 2025, the second phase of the park will also officially meet with children with musical dreams.
Maomao Town Music Forest Theme Park is located in Heilongjiang Province, Harbin City, Shuangcheng District - Xinxing Street, Feihe (Harbin) Intelligent Industrial Park, with a total area of about 62,300 square meters, a construction area of about 29,000 square meters, and a total investment of up to 200 million yuan. It is the first in China for young children aged 2-8 years old. With the "Maomao Town" animation IP that has won many awards at home and abroad as the core, it skillfully integrates ice and snow elements with music culture, and ingeniously creates an "immersive" music theme park designed to achieve children's music enlightenment with an atmosphere of education and entertainment.
"Immersive" music experience, let children fall in love with music and gain spontaneous learning momentum
Walking into Maomao Town Music Forest Theme Park, children will be immersed in a dreamy kingdom of music and art. Colorful rides such as Ferris wheels, aerial rail cars, roller coasters, and merry-go-rounds are all equipped with corresponding music knowledge and gameplay. In the process of happy play, children can unknowingly learn the basics of music such as the height of music notes, the composition of melodies, and the beauty of harmony.
This way of teaching and playing allows children to easily gain music knowledge in a "immersive" state of complete relaxation and play, and will naturally fall in love with music and subtly cultivate their musical literacy.
According to statistics, there are currently about 60 million piano children in our country, but many of them learn piano not out of their own interests, but out of parents' expectations. Non-spontaneous learning out of interest has also led to many children encountering difficulties in the process of learning music, and even giving up halfway because they gradually lose their love for music. Data show that less than 5% of the people who learned piano when they were young in the 1990s are still playing the piano, and about 10% of them have never touched the keys after completing the tenth-level exam expected by their parents.
The person in charge of Maomao Town Music Forest Theme Park introduced that to make children really fall in love with music, they need to feel fun and fulfillment in the process of learning. Maomao Town Music Forest Theme Park has designed and customized a variety of amusement facilities with ingenuity, integrating music education cleverly into it, which builds an "immersive" music enlightenment experience scene for children, which will start a happy and productive music enlightenment journey for children.
Relying on the fun and effective guidance brought by Maomao Town Paradise, children can gain a love for music and a desire to learn, and then cooperate with professional music education to achieve a two-pronged approach, which will produce a multiplier learning effect with half the effort and help children gain the motivation to persevere in music learning.
The 12 performances are brilliant, with musical enlightenment and cool audio-visual experience
In addition to the unique rides influenced by music and art, Maomao Town Music Forest Theme Park also orchestrated 12 exciting performances, allowing parents and children to have a colorful and cool audio-visual experience.
These performances are carefully created and arranged by the main creative team from first-line amusement parks such as Disney and Universal, and the program quality is excellent. During these performances, children will see their favorite cartoon characters singing and dancing, and bring them an audio-visual feast with cheerful performances, moving songs and gorgeous stage effects.
While getting super interactive fun and pleasurable sensory experience, these performances will also impart music knowledge to children subtly, from simple music note recognition to complex melody composition, children can easily absorb in a happy atmosphere, and unknowingly improve music literacy.
It is worth mentioning that during the practice run of Maomao Town Paradise, musicians, singers, promoters of new ethnic music, A Duo, the inheritor of intangible cultural heritage Miao inspired martial arts drums, and Ju Ping, the host of the Central Radio and Television Station, will all come to the scene to interact closely with the children who love music. Sister Ju Ping will also lead the majority of netizens to clock in this fantastic music park through live broadcast to witness the happy growth of children in the music world.
Immersion education + cultural tourism industry joint development, the market prospect is very broad
According to the person in charge of the operation of the park, the Maomao Town Music Forest Theme Park practice run is the first phase of the project, and the second phase of the project will meet with tourists and friends in May-June 2025. During the practice run stage of the first phase of the project, some amusement equipment has not yet been fully put into operation. The Maomao Town Music Forest Theme Park aims to further optimize the service quality, comprehensively test the equipment experience effect and improve various operation processes through the first phase of the project, so as to lay a solid foundation for the subsequent formal operation to greatly improve the service of personnel and the experience of tourists.
The park team is eager to have in-depth exchanges and communication with the visitors who come to experience, and work together to polish and improve their many works and works that have not yet been completed. At the same time, he also said that Maomao Town Music Forest Theme Park will actively listen to and adopt the valuable feedback of tourists, quickly promote the improvement of relevant work, and look forward to bringing you a better amusement experience.
According to industry experts, by 2026, the national research market size will exceed 240 billion yuan.
The improvement of living standards and the key changes in education have made more parent-child families willing to learn and experience during travel. With the return of the cultural tourism industry, the government encourages the integrated development of culture and tourism, providing policy support for the immersive education cultural tourism industry. In addition, the development of AR, VR, meta-universe, and other virtual and reality interactive technologies has provided more colorful possibilities for immersive education. Therefore, the operation model of Maomao Town Music Forest Theme Park provides a valuable reference for the integrated development of the education industry and the cultural tourism industry.
Focusing on stimulating children's interest and orientation, relying on the "immersive" experience of teaching and entertainment to create a musical enlightenment world full of happiness and sense of achievement for children, so that children can truly feel the fun and beauty of music, and activate children's spontaneous pursuit of music dreams... The practice run of Maomao Town Music Forest Theme Park not only adds a unique music and artistic charm to the beautiful ice city of Harbin, but also provides a new way of thinking and approach to children's music enlightenment education across the country.
There is reason to believe that, as the first park in China with the theme of music enlightenment education for young children, the world full of music and laughter created by Maomao Town Music Forest Theme Park will enable every child to find their own music dream and artistic world....
