/PRZWT/On November 10, 2025, the 8th China International Import Expo came to a successful conclusion at the National Exhibition and Convention Center (Shanghai). As a "full attendance" of the eighth China International Import Expo, Karcher, a global leader in the cleaning industry from Germany, once again shone at the "Four-leaf Clover" with its matrix of cutting-edge technologies. Not only did it bring six debut exhibits that attracted attention, but it also became the "focus of popularity" in the technology and equipment exhibition area.
Securing a spot in the next session in advance and casting a "vote of confidence" for the China International Import Expo with concrete actions
The powerful spillover effect of the China International Import Expo has strengthened the confidence of global enterprises in deeply cultivating the Chinese market. On November 6th, at the "Night of Cultural Exchange between China and Foreign Countries at the CIIE" event, nearly a hundred well-known enterprises renewed their "CIIE commitments" on the spot and signed up to participate in the 9th CIIE. German company Karcher was one of them. Mr. Tang Xiaodong, President of Karcher Greater China, was invited to attend and signed the participation contract for the 9th China International Import Expo. Mr. Tang Xiaodong said, "The China International Import Expo is a golden link connecting global resources with the Chinese market. Besides the frequent exposure helping to enhance Karcher's brand influence, it has also brought us many development opportunities." As a foreign-funded enterprise rooted in China for 18 years, we are not only beneficiaries of China's expansion of high-level opening up to the outside world, but also willing to be an active participant. In the future, we will continue to grow hand in hand with the China International Import Expo.
Mr. Tang Xiaodong, President of Karcher Greater China (11th from the left), attended the signing ceremony of the 9th China International Import Expo
The debut of new products was made in a concentrated manner, and the exhibition stand was crowded with people
At the 8th China International Import Expo, German company Karcher focused on core areas such as intelligent cleaning and drinking water health, and released six debut exhibits, achieving full coverage of both commercial and household scenarios. Among them, Karcher's intelligent cleaning management system Kleanc made its global debut on the official new product release platform of the China International Import Expo, effectively reaching a broader audience.
On November 7th, Karcher also joined hands with the top Swiss water purification brand, Clarix, to hold the global launch event of Karcher's new commercial mineral water fresh water machine series in the press conference hall of the National Exhibition and Convention Center, reshaping the commercial drinking water experience with cutting-edge European technology.
The Karcher booth located in Hall 3 of the Technology and Equipment Exhibition Area displayed over a hundred products in sections according to their uses and application scenarios, attracting a large number of professional visitors and consumers to visit and take photos. The commercial high-pressure cleaners, steam cleaners, floor scrubbers and dryers, vacuum cleaners and other products and solutions of Karcher Germany clearly demonstrate the brand's outstanding strength and determination to deeply engage in the cleaning field to industry users. Meanwhile, the household high-pressure cleaners, steam cleaners, fabric cleaners and other products targeted at end users vividly showcase Karcher's all-scenario home cleaning solutions A blueprint for a cleaner and better life has been drawn.
During the exhibition, Karcher Germany has meticulously arranged a variety of highly engaging interactive experience activities. This year, the classic "Ultra-Fast Front Cleaning" challenge has been further upgraded. Visitors can drive the star product, the standing floor scrubber and dryer, within the specified time to complete the challenge and directly experience the product's outstanding cleaning ability and flexible control experience.
Since the first China International Import Expo, Karcher of Germany has achieved a leapfrog development of its business in China through this platform. Not only has it achieved double-digit growth in sales for consecutive years, but it has also invested over 3 billion yuan in China cumulatively. "The duration of the China International Import Expo is limited, but the benefits are unlimited." " Mr. Tang Xiaodong stated that 2025 marks the 90th anniversary of the establishment of the Karcher brand and the 23rd year of its deep cultivation in China. In the future, Karcher Germany will continue to increase its R&D investment in China, providing better products and services to fulfill its commitment of "growing together with the Chinese market".
