/PRZWT/December 20, 2024 Changbai Mountain - "I promise you a lifetime at the foot of Changbai Mountain, and I will wait for you in front of the bronze door for ten years." This golden sentence from "Tomb Robbery Notes" is not only a deep call to the ten-year covenant in the book, but also the undying feelings and expectations in the hearts of countless rice. At the foot of Changbai Mountain, behind the bronze door leading to the unknown world, the ten-year covenant between Zhang Qiling and Wu Xie is like an unextinguished lamp, illuminating the way forward for the rice.
Now, this warmth of waiting and reunion will meet with Yihetang, and together they will weave a joint feast called "Tea Fragrance Genting, Yiding Reunion". On December 19, Yihetang will join hands with "Tomb Robbery Notes", inviting the rice to go on this cross-dimensional journey of taste and feelings, and explore the secrets hidden behind the tea fragrance and words.
As early as December 12, the warm-up curtain was opened with the Iron Triangle suspense poster. Once the official announcement was made, Yihongshu and Weibo became the discussion highlands. This time, Yihetang specially launched four tea drinks: jasmine white light milk tea, peach gum stewed Sydney, brown sugar bubble milk tea, and strawberry mochi, forming five joint packages, each of which incorporated the mysterious elements in "Tomb Robber Notes" and the natural charm of Changbai Mountain.
Jasmine white light milk tea is like the pure white snow of Changbai Mountain, fresh and elegant; peach gum stewed Sydney symbolizes the adventure and exploration in the book, with a touch of tenacity in its sweetness; brown sugar bubble tea is like the unknown world behind the bronze door, deep and tempting; strawberry mochi is like the innocence and enthusiasm in the hearts of rice, sweet and full of vitality.
Not only that, Yihetang also put a lot of effort into the joint paper cup this time. The double-layer paper cup is used, and the light transmission process is used. When the light is placed inside the cup and aligned with the lower part of the joint logo on the outside of the cup body, the mysterious Genting Heavenly Palace pattern will be revealed. This design not only adds interest to the tea tasting, but also makes every drink an intimate contact with the world of "Tomb Robber Notes".
At the same time, the easter egg surprise is also designed on the paper cup: the postcard part on some paper cups has a wordless version for the rice to freely play and create a second time. This design not only encourages the creativity of the rice, but also makes each drink a personalized artistic experience.
In addition, the package also includes limited edition Tomb Robbery Notes-themed transparent cards, calendar and small card sets, films, raster cards, joint throw pillows and thermal insulation bags and other peripheral products. These small and delicate objects not only carry the classic elements of "Tomb Robbery Notes", but also become an excellent choice for rice to collect and share. They are like a small token, connecting the world in the book and reality, so that every fan can feel the emotional resonance across time and space.
In order to bring this joint activity to a climax, Yihetang has set up offline joint theme stores in many places across the country. These stores are decorated with the theme of "Tomb Robbery Notes", and strive to restore the mysterious atmosphere in the book from the layout to the details. Walking into the store, it is as if you have traveled to the foot of Changbai Mountain in an instant, experiencing those thrilling moments with the characters in the book.
From December 16th, Yihetang has been linking the outdoor large-screen warm-up and reunion memoir social media activities in the top ten cities of Liaoning, Hangzhou, Beijing, Guangzhou, Wuhan, Nanning, and Luoyang to pass on the joint information to every passing pedestrian, allowing fans to post their indissoluble relationship with "Tomb Robbery Notes" or Yihetang, and look forward to the arrival of this reunion together.
After ten years, the waiting at the foot of Changbai Mountain is not only an affectionate call for the characters in the book, but also a tribute to the undying feelings in every rice's heart. Yihetang, on the other hand, warms everyone's heart with its high-quality tea, integrating this feeling and expectation into the fragrance of tea, so that every participant can feel the unique charm from "Notes on Tomb Robbers" in the fragrance of tea.
On December 19th, when the fragrance of tea meets Changbai Mountain, Yihetang and "Tomb Robbery Notes" will join hands to bring an unforgettable experience to all fans. Whether you are rice or Tang powder, please don't miss this feast across the dimensional wall. Let's meet again in the tea fragrance cloud top and write our legendary chapter together....