/PRZWT//Chaowentong/December 18, 2024 Fuzhou - On December 15, 2024, the 2024 Fuzhou Marathon was launched. After being upgraded to the elite standard of the World Athletics Federation, Fuma not only attracted the attention of many runners around the world, but also became one of the largest marathon events in the world with an unprecedented scale of 50,000 participants, which is enough to prove its importance in domestic and international marathon events.
As the "top strategic partner" of this Fuzhou International Marathon, 361 ° uses excellent products and professional event services to help runners pursue their dreams. This cooperation with Fuzhou Marathon is another important measure for the brand to continue to promote the development of China's road running business, and also reflects 361 °'s strategic determination to continue to deepen the professional running field.
361 ° Helps Fuma Start a New Journey with Professional Sports Advantages
With the upgrade of the scale of the Fuzhou Marathon and the improvement of the influence of the event, there are also higher requirements for the preparation and guarantee of the event. 361 ° supports the smooth running of the event with professional sports equipment and rich experience in large-scale event services. Whether it is professional runners, official pacers, or staff, referees, guests, medical runners, etc., from running shoes to upper body equipment, 361 ° provides the most solid backing for all event personnel with excellent products. At the same time, it has also been affirmed by the event organizers and the World Athletics Federation for the brand's professional event service capabilities and brand strength.
On the eve of the event, the 361 ° booth at the Straits Convention and Exhibition Center became the focus of popularity. The exhibition area was divided into the No. 3 track brand culture area, interactive experience area and product sales area, allowing visitors to not only gain a deep understanding of the 361 ° brand story and running professional advantages, but also to come into contact with running shoes such as Flying Burn 4, Flying Biao 2, and Flying Burn 3.
Among the products unveiled this time, the display of Flying Burn 4 and Flying Biao 2 dream track color scheme fully reflects the brand's innovative concept and technological strength in the field of running expertise, and also prompts many running enthusiasts to stop and watch.
Bringing together the strongest lineup of the year, 361 ° elite runners won the male and female championships
As the last blockbuster marathon event in 2024, the Fuzhou Marathon has attracted the participation of many top runners at home and abroad. Many elite athletes signed by 361 ° also appeared in this Fuzhou Marathon. Among them, a strong lineup composed of 361 ° brand spokesperson Li Zicheng, running spokesperson Guan Yousheng, Li Bo and top domestic elite runners Feng Dan, Wang Jiawei, Zhang Shuihua and Yao Yuzhou led the competition.
In addition, there are also 16 grass-roots great runners and 10 foreign elite runners specially invited by the organizing committee to participate together. They demonstrate their love and persistence in running with practical actions, adding more excitement to the event.
As a new generation of professional racing shoes to be released soon, Flying Burn 4 has taken the lead in demonstrating its dynamic performance to the world on the track. In terms of design, the upper is made of 50% carbon silk and 30% recycled yarn, which increases the overall breathability of the upper on the basis of environmental protection. By optimizing the midsole curvature and three-dimensional curved surface design, the wearer's running economy is strengthened, and runners are helped to pack light and challenge themselves. On the day of the event, from professional running equipment to meticulous event support, 361 ° enhances the runner's event experience in all aspects.
Finally, after fierce competition in the field, 361 ° elite runners ABDU ENDRIS and GENET TADESSE won the 2024 Fuzhou Marathon male and female championships, and GENET TADESSE broke the women's race record with a time of 2:27:04. Not only that, Li Zicheng, the 361 ° running spokesperson, also won the excellent results of the men's runner-up and the domestic champion. At the recent Berlin Marathon, Feibiao 2 helped GOLA, the 361 ° running spokesperson, to break the women's best record in the 361 ° Grand Slam event with excellent track performance, and it was also the first time that the 361 ° brand entered the top 10 of the Grand Slam event.
In this year's Fuzhou Marathon, Feibiao 2 once again showcased its speed bloodline with its results, becoming a PB artifact for elite runners.
Accelerate the improvement of the professional running field layout and continue to promote the development of China's road running business
From event sponsorship to deep development in the running field, 361 ° has always been driven by technological innovation and is committed to providing the best quality sports equipment and services for runners around the world. Through the "Track Dream Program" 361 ° has built a complete running ecosystem, continuously motivating and helping runners to continuously break through themselves, from products to services to meet the needs of runners and improve the track experience of runners.
In addition, 361 °'s iconic independent IP event "Track 3" has been fully upgraded this year. The Dezhou race held in May adopted the road running format for the first time, which not only brought runners an immersive road running experience, but also marked 361 ° becoming the first domestic sports brand to hold its own road running event. And the event is applying for the "China Athletics Association Certification Event", 361 ° will help the development of China's road running industry with practical actions.
With the successful conclusion of the 2024 Fuzhou Marathon, 361 ° and 50,000 runners have created a track dream that continues to surpass themselves. In the future, the brand will continue to deepen the professional field of running, consolidate the dominant position of running, accelerate product innovation and technology research and development, create more high-quality sports equipment and services for many runners, and pursue their dreams on the track together with many runners....
