/PRZWT/Luoyang, April 11, 2024 - Antique buildings, bustling and lively markets, Guochao Hanfu interprets the beauty of Chinese clothes, and Tang style and elegant rhyme flow in the world of fireworks. Walking through the streets and alleys of Luoyang seems to be able to travel back in time to the prosperous Tang Dynasty. As the spring is getting stronger, the peony flowers in Luoyang are blooming into the sea, and the 41st China Luoyang Peony Cultural Festival is here as scheduled. Wan Mingtang invites you to visit Luoyang, the capital of the gods, to appreciate the beauty of the country and the fragrance of the ancient capital.
/Chaowentong/April 11, 2024 Guangzhou -
On the evening of April 1, sponsored by the Henan Provincial People's Government, undertaken by the Henan Provincial Department of Culture and Tourism, and the Luoyang Municipal People's Government, Henan Satellite TV planned and produced the opening ceremony of the 41st China Luoyang Peony Cultural Festival "Peony Blossoms and Flowers", which was gorgeously staged in Luoyang Shangyang Palace, presenting the audience with an audio-visual feast that integrates ancient and modern times.
The opening ceremony was preluded by a wonderful song and dance "Huasheng Luoyang City - Qingping Diao · Li Bai", which combined Li Bai's poems with passionate melodies and gorgeous dances to open the gorgeous prelude to the whole performance. Then, the group dance "Flower Appreciation in Spring" was inspired by Liu Yuxi's "Peony Appreciation", and through the agility and rhythm of the dance, the audience seemed to be in the spring scenery of the thousand-year-old ancient capital. The song "Xunluo" perfectly blended the beauty of the ancient city with the melodious tunes, making people seem to hear the echo of history and feel the weight of culture. The finale program "Dianrui" flower appreciation ceremony was a bright spot of the opening ceremony. Citizens and tourist representatives were specially invited to dye the peony stamens and light up the starting device, symbolizing the flourishing and prosperous picture of peony blossoming in front of the audience.
The whole opening ceremony is based on the national style and national tide, and the fashionable and youthful atmosphere. It perfectly integrates the history and culture of Luoyang with the modern urban style, presenting a double feast of vision and soul for the audience. This cultural festival will last from April 1st to April 15th. During the period, in addition to the opening ceremony of the cultural festival and the immersive flower appreciation activities, a series of boutique activities with "subversive creativity, immersive experience, youthful consumption, and mobile end communication" will be held. As a high-end cultural and creative liquor operation platform in China, Wan Mingtang relies on its own brand influence and resource advantages in the field of cultural and creative, and orchestrates the theme activity of "inheriting the national style wine rhyme and appreciating the peony feast" to inject rich cultural vitality and innovative elements into this grand festival, further enhancing the cultural connotation and taste of the festival.
Walking through the sea of peony flowers allows visitors to appreciate the competing peonies and feel the charm and elegance of the national flower; walking into the Erlitou Ruins Museum, exploring the ancient and glorious history and uncovering the mystery of the "earliest China".
In addition, Wan Mingtang Wan'an Mountain Cultural Tourism Service Base provides tourists with an excellent place to escape the hustle and bustle of the city and experience the tranquility and tranquility of the mountain residence. Here, you can not only taste the rich fragrance of various wines, appreciate the traditional and modern intertwined merchandise art, but also listen to the wonderful lectures from many masters from the wine industry, ceramics industry, calligraphy and painting industry, and intangible heritage industry in the cultural lecture hall of Wan Mingtang, and experience the inheritance and innovation of China's excellent traditional culture era.
In this year's Peony Culture Festival, Wan Mingtang orchestrated the theme activity of "inheriting the national style of wine and appreciating the peony feast", bringing tourists a feast of culture and nature, allowing more people to appreciate Luoyang's profound cultural heritage and unique charm.
In order to grasp the new trends and changes in cultural and tourism industries and promote the transformation of Luoyang tourism from the traditional "sightseeing mode" to a more in-depth "immersive experience", Wan Mingtang actively explores the new mode of cultural and tourism integration and carries out a series of creative and interactive activities. Wan Mingtang reached a strategic cooperation with the 40th China Luoyang Peony Cultural Festival. In the "Sui and Tang Luoyang City · National Wind Crossing Festival" activity, focusing on the new fashion of national style and national tide, a thousand-person-scale Chinese clothing exhibition, a large-scale immersive journey that integrates culture, history, art and modern elements - "Ancient and Modern Reflection of Calligraphy and Painting, Wan Mingtang National Style Crossing Night", was staged in the Royal Garden Jiuzhou Pond, attracting well-known representatives from all walks of life from politics and business to participate.
In the song and dance performances such as Fengqi Jiuzhou and Datang Seeking Dreams, people seem to dream of returning to the thousand-year-old god's capital, immersed in the splendor of the Sui and Tang Dynasties, and deduce intoxicating pictures of the national style. This national style feast, with Baijiu carrying the cultural connotation, with calligraphy and painting inheriting the historical heritage, integrates the beauty of ancient rhyme, the treasure of history and fine wine, bringing tourists a cultural journey through time and space. In addition, a "Cultural Wine Wan Mingtang" light show that integrates technology, art and culture appeared in Yingtianmen, and quickly became popular on the whole network with the spread of tens of millions. Bright lights and simple architecture interweave, intertwined with Yingtianmen, fusing antique and rich cultural heritage, as if traveling through time and space, leading the audience back to the poetic romance of the ancient capital of Luoyang.
Over the years, Wan Mingtang has actively contributed to the development of Luoyang's cultural tourism industry. It has been the "only designated Baijiu supplier" of China Huafu Tourism Week for two consecutive years, providing high-quality drinks for the event, and at the same time showing Luoyang's cultural charm to the world. These exquisite merchandise wines not only carry profound cultural connotations, but also show unique artistic charm and collection value. Many of its wines integrate traditional culture and folk art, and are collected by Luoyang Folk Museum, becoming an important carrier to display the charm of Heluo culture.
As a local enterprise, Wan Ming Tang is deeply rooted in Luoyang's rich historical and cultural soil. It has always been committed to inheriting and promoting traditional Chinese culture and developing cultural and creative industries. It has spared no effort to promote the creative transformation and innovative development of Heluo culture, injecting new vitality into the integrated development of Luoyang cultural tourism.
Flowers bloom to welcome you, Luoyang, the capital of the gods, blooms in spring. Flowers have an appointment, please come, Wan Mingtang sincerely invites customers and friends from all over the country to visit Luoyang, the capital of the gods, to participate in the grand peony culture festival of "inheriting the national style wine charm and appreciating the peony feast", savor the charm of the thousand-year-old capital, and go to a feast that blends soul and taste.
