/ Aswentong/Sep. 13, 2022 Guangzhou -- Since September 10, the brand story video of CCTV national ingenuity brand Donggu has appeared on CCTV-2, CCTV-4, CCTV-8 and CCTV-news. With the help of the strong communication power and influence of the head office, the beautiful brand image of Donggu is presented to the whole country, and the century-old national enterprise's watch for home and love is expressed.
Whether it is the rising sun, or the afterglow of sunset, the taste of home has always been with us. Whether it is snow in the North, or south of the rain lane, the taste of home will make a peaceful Puhui eight.
What does home taste like? Family is the taste of reunion. What she likes most is the smiling faces of her children and grandchildren. Home is a healthy taste, light taste should also be interesting; Home is your taste, their love is hidden in this meal between meals, this taste let us have a care, no matter how far we can always follow the taste to find the direction of home.
The taste of home in memory is the taste of Donggu. On the occasion of Donggu Brand Day on September 15, Donggu once again cooperated with CCTV to spread love to all directions, which fully demonstrated Donggu's determination to build a national brand of ingenuity. All along, Donggu has been deep in the industry, never forget the original intention, sauce people ingenuity to make seasoning products to satisfy consumers, inherit the familiar taste of home, and constantly integrate young elements, in the new field to make a variety of attempts, whether it is micro film, interactive games, hand-painted illustrations, original comics, Guocao, or the launch of IP image spokesmen, etc. It is refreshing and popular with many young people.Founded in the Qing Dynasty Daoguang thirty years (1850), Donggu brand, which has a history of more than 170 years ago, is one of the first "Chinese time-honored" enterprises of the Ministry of Commerce. From the small workshop in the Qing Dynasty to the current seasoning production base and consumers' favorite seasoning brands, continuous innovation and breakthrough also make Donggu keep up with the trend of The Times, full of fresh vitality. Donggu has been adhering to the brand concept of "taste of home, Donggu Brewing", has always been in-depth research on the taste of Chinese people, with the heart of the craftsmen to make consumers satisfied with the condiments, in order to let each kind of taste of home can be found in Donggu.
Nowadays, the varieties and specifications of Donggu soy sauce have also been extended in the innovation and transformation. It has developed from the original single variety to today's more than 90 kinds of products, mainly including brewing soy sauce, beancurd, vinegar, sauce, seasoning, jam, pickled vegetables and other seven categories of condiments.
It is worth mentioning that, in order to keep the taste of home in memory, when brewing soy sauce, Donggu attaches great importance to the selection of materials and the application of technology, each soybean is strictly selected, the appearance is full, strong and even, and adhere to the traditional small pool sun-drying process, so that the soy sauce brewed out of red color, rich sauce flavor, delicious taste, When cooking, add a few drops of Donggu soy sauce, not only can increase the color of the food, but also can bring fresh color to the food. The food cooked out is perfect in color, flavor and taste, and people can smell and taste a bite to evoke the taste of home in their memories.
In the view of Donggu, quality is always the lifeline, is also the foundation of the brand, quality management must run through the whole process from procurement, production to finished product packaging. Only by monitoring and testing the whole process of products, processes and systems, can the quality of products be controlled continuously and stably. In today's mixed food industry, Donggu's positioning and control of product quality reveals the century-old store's handed down secrets.In the future, Donggu will continue to shoulder the important task of inheriting the traditional Chinese culture, based on the national enterprise, based on China, facing the world, to create a far-reaching Chinese brand. Donggu in keeping the original heart more stick to the "handed down the seasoning of the hundred years Donggu" inheritance, I believe Donggu will bring more and more surprises under the attention of more audiences, the "taste of home Donggu brewing" spread to every corner of the Chinese taste, live up to the national ingenuity brand.
< /p>Home is where the people we care about are. And the taste of home is the taste of love, is the taste of the east.
