/ August 24, 2022 Guangzhou -- The festival meets the auspicious beast, the old brand and the new national tide. In collaboration with the time-honored brand Guanshengyuan, the collection of "12 Zodiac Series" has selected the 12 Zodiac animals from the Kingdom of Mountains and seas, which are vividly displayed on the mooncake gift box of the Mid-Autumn Festival. It is a vivid interpretation of the legend of the mountains and seas. The gift boxes full of Chinese style make the traditional festival more ceremonial and convey the charm of traditional Chinese culture with Oriental beauty.
Meet mountain and sea zodiac series, select mountain and sea kingdom god beast Flying mouse, Zou Zou, I, jade rabbit, candle dragon, fat heritage, auspicious amount,? , Sheng Sheng, 鯈 fish, dog, when kang, and traditional Chinese zodiac one-to-one correspondence, all show the beauty of Chinese traditional culture. In the evolution of Chinese civilization for thousands of years, the divine animal has played a pivotal role. They are the inspiration of artistic creation, the interweaving of life and emotion, the unique understanding of nature and life of Chinese people, and an indispensable part of Chinese culture.
Tiger Mid-Autumn Festival, Zou I come to show. "Mo Zi · Three debate" in the record: "Zhou Cheng Wang for the joy of the former Wang, life said Zou Zou I." In the later praise, Zou I was constantly deified. About Zou prototype, generally think, "Zou I, white tiger". Selection of Zou I as the Mid-Autumn Festival god beast gift box packaging, in line with the big theme of the Year of the Tiger.
Traditional festival, Zou I Chengxiang. 2022 tiger in August 15 in autumn, the old brand crown health Park and meet mountains and mountains and sea kingdom Lin tribal guardian animal "Zou I" bumped into a full of. "Shan Hai Jing · Hai Bei Jing" record "Lin Shi country, a rare beast, big if tiger, five, tail long in the body, name Zou I, take the day travel Li Li." Zou I size with tiger, there are five color markings on the body, tail longer than the body, riding on it can travel Li Li. Meet mountains and seas by IP take "day travel Li Li" meaning, give me, "all the way successful", "an official promotion" and other beautiful implication. On the occasion of the traditional Mid-Autumn Festival, the Guan Sheng Yuan Mooncake gift box complement each other.
Where the mountains and seas meet, the tide gives power. Moon cake is every family reunion to enjoy the moon, gifts to friends and relatives must have the best; Guan Xiang Yuan mooncake is soft and crisp, as beautiful as its name. The filling is moist and soft, and the taste is sweet but not greasy. At a time when traditional festivals are neglected and forgotten by some young people, Guan Shengyuan mooncake is endowed with a new cultural symbol by the IP collection with cultural gene.
Mountains and seas celebrate the Mid-Autumn Festival, god beast presents a good gift. "Hide Encounter Mountains and Seas" Mid-Autumn Festival gift box not only in the packaging color matching and design, in line with the current consumer aesthetic needs, each Mid-Autumn Festival gift box will also be attached to a beautiful animal card, for "Hide encounter mountains and seas" Mid-Autumn Festival gift box added a national tide power. Attract more young people to buy seasonal food and pay attention to traditional festivals.
Zou I gallop away, jade rabbit style ushered in. In the future, Meet Collection IP will join hands with the time-honored brand Guanshengyuan, to launch more excellent taste, profound cultural feast festival!
About the collection of "Meet the book of Mountains and seas" :
< P >< P >< P > "Meet the book of Mountains and seas" is the original sub-IP of the collection effort to create, when the tide is in the road, the new story of the mountain and sea gods is rich in imagination, slowly unfolding a picture of the mountain and sea kingdom full of national style and strange colors. IP uses 1 kingdom, 5 tribes, 20+3D scenes, numerous gods/characters/plants, mountains and rivers to create a fascinating "mountain and sea universe". Based on ancient and rare books, New Guochao has developed the "Meet Shanhaijing X artist/designer" series, "Meet ShanHaijing X Intangible Heritage Master" series, Meet Shanhaijing Cultural variety shows and other content, and is committed to creating a Guochao head IP with diverse gallery types, full world view system, rich cross-border content, rich authorized cases and comprehensive development of peripheral products. To tell Chinese stories well through innovation, "Encounter the Classic of Mountains and Seas" will activate the vitality of fine traditional Chinese culture with unlimited imagination.
