With wine as the content, Qian Qiuyun creates a new consumption experience of "sauce wine + culture"

2022-08-17 17:08 0

/ The Morning News/Guangzhou, August 17, 2022 -- Standing in the corridor of history, time passes quickly, but spiritual civilization still shines. Chinese culture up and down five thousand years, giving people strong spiritual nourishment. Literati borrow wine to add fun, Qiuyun to wine Fu xing, played the cultural confidence of The Times new sound. With wine as the content, the gentleman culture inherited by the Chinese nation for thousands of years is integrated into the cup of wine, carrying the four gentleman's meaning of plum blossom tenacity, orchid noble, bamboo upright, chrysanthemum indifferent, showing the gentleman's character, Qianqiuyun's appearance aims to let the world wine, literature lovers enjoy it, drink a cup of quality sauce wine, taste the charm of five thousand years, create a new development model of "sauce wine + culture".

With the development of economy and the improvement of national income level, the consumption concept is also changing quietly, which is affecting the development of sauce wine industry. More and more people pay more attention to the quality and spiritual consumption of liquor, and the old business model can no longer meet the new needs of the current era. At the same time, under the hot sauce wine, sauce wine industry competition is more and more fierce. In such a market environment, Qian Qiuyun follows the trend of The Times to create a differentiated consumption experience model of "sauce and wine + culture". With the concept of delivering quality connotation and cultural core, it can well meet the needs of current consumption upgrading.

Qiuyun Wine belongs to Qian wine shares, is a collection of liquor research and development, production, sales in one of the liquor enterprises. With the strong support of the century-old traditional brewing technology passed down from generation to generation and the wine storage capacity of tens of thousands of tons, Qianqiuyun Wine industry has opened a new development mode of "sauce wine + culture" through the in-depth analysis of the industry development trend and the future operation mode of sauce wine. Qianqiuyun, a historical and cultural brand, has been launched in the field of sauce wine, aiming to inherit and promote the gentleman culture, accompanied by wine. With wine, enjoy high quality cultural experience while drinking, and build a new consumption model of sauce wine. Wine spillage gentleman wind, and you drink a glass of wine, Qiuyun brings not only comfortable and pleasant sensory experience, but also a kind of high quality spiritual exchange, so that people talk and laugh between the wine.

With time as the axis, Qian Qiuyun is committed to creating a multi-dynasty sauce wine culture experience museum, aiming to provide an offline communication platform for like-minded wine lovers all over the world. In the experience museum, you can not only taste the fragrant, mellow and long aftertaste of quality sauce wine, but also expand contacts with wine as the content, and form a high-quality social circle with common ideas. Achieve win-win cooperation.

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A cup of wine, with time as the ruler, to create, and inject cultural connotation for it, the pursuit of gentleman wind, is the theme of Qiuyun unchanged. Cixin qiu - yun qian not only make full use of maotai local water, climate, geology, unique natural conditions, such as brewing high-quality maotai maotai-flavor liquor, also pay attention to bring new value wine sauce, the sauce wine development track open up a new path. In the actual operation process, Qiuyun has accumulated a lot of experience, formed a complete development system. In the future, Qiuyun will continue to unite with people of vision to do a good job of "sauce wine + culture" consumption experience, and contribute to the development of sauce wine industry.

Source: Corporate press release
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