/ Chaowen News/July 26, 2022 Guangzhou -- The 5th "724 Science and Entrepreneurship Festival" co-hosted by Gao Wei School and Notexia kicked off with a live online broadcast on the afternoon of July 24.
Liu Ronghai, CEO of Nanfu Battery, a leading brand of alkaline batteries; Shen Guohui, CEO of Mogulian.com, a unicorn enterprise of the Industrial Internet of Things; Li Yong, CEO of Zhigong Education, a leading brand of Guangxi Gongkao Coaching; Yu Xuehang, CEO of Mazhaopao, a leading brand of Chongqing Luowei; Dai Zhikang, CEO of Partner Cloud, a leader of table data collaboration; Li Wenjun, CEO of Jiaquan, a leading brand of mineral spring machine (formerly Xiong Xiaoxi), Zhang Guangming, CEO of ffit8, a leading brand of meal replacement protein bar, and Pan Hao, CEO of FOH Hope Tree, were invited to participate in the live broadcast dialogue. They shared their successful experience and entrepreneurial experience with nearly 10,000 entrepreneurs across the country, helping entrepreneurs to start businesses in a scientific way and avoid detturns.
The cloud talk with the theme of "Paying tribute to the Lonely Brave in entrepreneurship", based on the practical entrepreneurial experience and management experience of the invited guests, respectively from the four parts of "entrepreneurial failure", "growing pains", "scientific entrepreneurship", "entrepreneurial spirit", to discuss the growth experience of enterprises, key decisions, and the founders' journey. With entrepreneurial experience and founder's maturity as the double link, it presents tens of thousands of online entrepreneurs with a feast of wisdom on scientific entrepreneurship and a navigation sign to avoid detours.
The guests began by sharing their own stumbles on the road to entrepreneurship, such as looking for the second growth curve of the business too quickly, resulting in the loss of sanity and judgment. Instead of obsessing over vanity metrics like "getting big clients," think more about "why me?" It is also worth noting that start-ups often make the mistake of "with a hammer in hand, everywhere looks like a nail". Entrepreneurs must find their own "one centimeter wide, and then hit a kilometer deep" site, maintain focus and focus, resist the temptation of a variety of opportunities on the road to entrepreneurship.
Panelists also talked about how founders tend to overestimate their abilities and underestimate the time and resources it will take to get things done when it comes to choosing direction and strategy. On how to choose a direction, we can borrow Drucker's "customer three questions" : Why do you choose us? Who would we vote for if we didn't? What's the difference between us and them? After careful investigation, saturation attack should be carried out around this, and key resources should be invested in R&D, supply chain, operation and other aspects to build enterprise competition barriers.Participants also listed their own thinking and achievements in the practice of "scientific entrepreneurship", such as the scientific methods and verification points in the three aspects of product innovation, strategic decision-making and daily work. In terms of product innovation, how to use PMF(product market matching) method to complete the market and customer switching exploration, how to use GTM(Go to market) method to do the product launch experiment, how to carry out rational market analysis and perceptual user insight, more like how to use ten times the speed of the method to lead the team to get out of inertia and find the road to innovation. In addition, it is also very clear to co-create and interpret what key events each milestone should consist of and how each stage should be done.
Panelists also talked about the need for entrepreneurs to distinguish between stress and anxiety. Pressure is a must to face entrepreneurship, is a reflection of uncertainty, is a positive, positive, let you continue to move forward. Anxiety, on the other hand, is not knowing what to do under pressure. Behind it is a feeling of loss of control and powerlessness. Anxiety itself is a kind of wild thinking, physical performance may be hormone disorders, sleep, pain and other physiological reactions. In the face of entrepreneurial anxiety, we have to believe in the long-term optimistic future, while doing a better job of short-term more brutal mentality construction. Put the hard stuff on the table, not under the track rug. Work with the team to face and solve. The guests also talked about the need to clarify the relationship between the founder's original intention, the team's mission and the strategic rhythm. The original intention of the founder is the seed, the mission of the organization is the continuous growth of the tree, the strategic rhythm is when to water, fertilize, trim, cut.It is understood that the first "724 Science Entrepreneurship Festival" was launched on July 24, 2018, and this year is the fifth. This is a gift that Gaowei School gives back to entrepreneurs. It is a special festival created for the entrepreneurial community. The name "724" refers to the entrepreneurial spirit of entrepreneurs throughout the year. It also calls on the society to pay attention to entrepreneurs through this festival. Lin Chuanke, initiator of "724 Science Entrepreneurship Festival" and founder of Gao Wei School, said, "The core of education is educating people. We not only gathered more than 50 practical mentors to teach entrepreneurs, but also hope that entrepreneurs can coach each other, learn from each other and help each other grow. Many entrepreneurs report that this kind of open sharing gives each other a sense of heart and strength."
Entrepreneurship is a multi-disciplinary and complex system, which is full of uncertainties. In the face of uncertainty, we can not be speculative bets, but should be bold assumptions, carefully verified, gradually amplified. Scientific entrepreneurship is a new entrepreneurial paradigm, an upgrade of mind, thinking and behavior, and a confrontation between rationality and inertia. In essence, it is committed to high-quality entrepreneurship and seeks a higher success rate of entrepreneurship. < /p>< /p>The new paradigm of "scientific entrepreneurship" has been established and recognized by more and more entrepreneurs and investors. According to Lin Chuanke, founder of Gaowei School, in 2022 alone, hundreds of high-growth enterprises from leading investment institutions such as Sequoia China, Lightspeed China, Jingwei Venture Capital, Zhongding Capital and Tiantu Investment will participate in the compulsory entrepreneurship course of Gaowei School and become members of the scientific entrepreneurship team.
