/PRZWT/ When the cultural essence of the National Spring Festival Gala meets the technological brilliance of Zhiyi Washing Machine, a two-way empowerment that can reshape the industry landscape has officially begun. Recently, Zhiyi Technology officially announced that it has become the strategic partner of the Central People's Broadcasting Station's 2026 Spring Festival Gala for the intelligent technology ecosystem, integrating cutting-edge luxury protection technology into the festive atmosphere of thousands of households.
As a cultural symbol that has accompanied Chinese people for decades, the CCTV Spring Festival Gala never readily selects partners. Its strict standards involve a triple consideration of a brand's technical strength, quality commitment, and social value. Becoming the strategic partner of the CCTV Spring Festival Gala in 2026 stems from Chuangyi's pursuit of innovation and quality to the utmost. This collaboration is also a warm embrace between the technological warmth and the humanistic sentiment.
In Zhiwei's smart home blueprint, laundry and cleaning have always been at the core of the scenarios. The L9 washing and drying set, with its intelligent technology, deeply responds to the warm needs of family reunions, achieving luxurious care in every detail. Its true flat and fully integrated design inherits minimalist aesthetics and resonates with the aesthetic of the Spring Festival Gala where "people and scenery blend together"; the bionic mechanical arm knob can rotate and be touched, and can extend and retract freely, highlighting the integration of technology and art. For the New Year reunion scenario, L9 offers cold power oxygen protection wash, silver shield steam care, and wool luxury care functions, achieving a complete closed loop from cleaning to care. And its recently unveiled Zhiwei's first AI embodied washing and cleaning robot is presenting to the world a brand-new future living scenario that covers the entire chain of clothing cleaning, care, and retrieval.
This brand's strength has been widely recognized globally. The Zuiwei washing machine has successively won international CMF design awards, the Platinum Gold Award of the London Design Award, the Paris DNA Design Award, and the "Best of CES 2026" among other prestigious awards. It has made appearances at international exhibitions such as AWE, IFA, Canton Fair, and CES and has become the focus. In 2025, it accumulated 210 washing machine-related patents, established a smart factory in Nanjing, and produced 2.5 million washing machines annually, laying a solid foundation for global quality.
From the technological breakthroughs at Zhiwei Laboratory to the creative applications in home scenarios, Zhiwei is using the cleaning and care scenarios as a carrier, integrating strict standards into every detail of users' daily lives, allowing technology to silently safeguard the warmth of home. This two-way collaboration with CCTV is about to bloom warmly during the Spring Festival season - in the clean, comfortable and luxurious ritualistic experience brought by Zhiwei washing machines, beautiful memories of reunion will be deeply engraved.
