/PRZWT/In the wave of digital transformation, the traditional information systems of enterprises have long been unable to keep up with the rapid development of business. "Efficient collaboration" has become the key for enterprises to break through in market competition. To enhance management efficiency and optimize organizational structure, an increasing number of enterprises are proactively embracing digital transformation. As a clothing industry closely related to consumers' lives, Jeanswest has also joined in.
It is precisely in line with this trend that TCL Commercial Display, which has been deeply engaged in the field of intelligent technology, has joined hands with Jeanswest, a leading brand of casual wear in China, to reach a deep cooperation. The two sides have jointly created a smart meeting solution, injecting digital momentum into Jeanswest.
TCL small-pitch LED screens inject new impetus into demand review
In recent years, Jeanswest has been accelerating its online sales layout, involving multi-platform operations and multi-category management. It needs to go through a large number of demand review meetings. One of the core demands is to be able to present product details in high definition through professional display devices to ensure that the products are highly matched with market demands. With over 40 years of display technology accumulation, TCL provides professional support for achieving this goal.
TCL small-pitch LED screens are based on a thin and modular design, combined with high-precision seamless splicing technology, which can eliminate splicing gaps and keep the overall picture complete and continuous. What is more worthy of attention is that it has the dual advantages of high contrast and high uniformity: the brightness and chroma distribution of the entire screen are highly unified, and the picture is naturally formed, achieving a deep integration of technology and art, and bringing an immersive visual experience.
In terms of color presentation, TCL's small-pitch LED screens also perform exceptionally well. Its high color gamut feature covers a rich variety of color dimensions. Whether it is the fine texture color of the clothing fabric or the brilliant color contrast of the clothing pattern, they can all be truly restored. By further integrating the low-brightness high-gray-scale optimization algorithm and pixel-level precise control technology, even in low-brightness display scenarios, the picture can maintain fine gray-scale gradation, with natural and soft color transitions, avoiding color block discontinuity, and ensuring that every inch of product detail is clear and vivid.
For Jeanswest, whether it's the demonstration of dynamic clothing matching or the display of multiple products, it can achieve no trailing or stuttering in the picture, accurately capturing every dynamic detail, allowing participants to more intuitively perceive the product features, and providing more accurate visual references for leadership decision-making.
TCL Smart Meeting: Zero time lag in communication and zero error in decision-making
In business scenarios, the efficiency of information transmission and the quality of presentation directly affect brand communication costs and market competitiveness, becoming the key for enterprises to enhance operational efficiency.
In the traditional projection era, there were many pain points, such as blurry images, signal transmission lag and interruption, and time-consuming and laborious equipment debugging. These not only disrupted the meeting rhythm but also greatly reduced the meeting efficiency.
In the cooperation with Jeanswest, TCL Commercial Display, leveraging the advantages of its smart meeting solution, precisely broke through the inefficient barriers in traditional information transmission, creating a smoother and more convenient information interaction experience for the brand. Whether connected via a mobile phone or a computer, the meeting content can be "instantly synchronized" to the large screen. Even sitting in the corner of the meeting room, one can clearly see every detail on the screen. More importantly, the presentation content can be flexibly switched according to the meeting's thinking, without the need for frequent interruptions, making communication more coherent.
Jeanswest has always been committed to innovation and improvement. In its global operations, the "seamless" cross-time zone meetings and the "precise" data-driven decision-making are the lifelines for the enterprise to respond to the market. The remote meeting collaboration solution developed by TCL features stable signal transmission, making cross-regional meetings as smooth as face-to-face meetings. Coupled with the support of ultra-clear screens, whether it's text reports or complex charts during the meeting, they can all be presented clearly and at a glance, making meeting decisions more efficient.
On one side is a global smart technology brand with over four decades of technological accumulation, and on the other is a clothing benchmark that has been deeply rooted in the Chinese market since the 1990s and has won consumers' favor with its "popular brand" philosophy. The collaboration between TCL Commercial Display and Jeanswest is not only a strong alliance between the two brands, but also a digital spark generated by the collision of technological strength and the traditional clothing industry. The cooperation between the two sides not only provides strong support for Jeanswest's digital upgrade, but also offers a referenceable "model" for the digital transformation of the entire clothing industry. In the future, it may drive more clothing brands to embark on an efficient and intelligent digital development path.