/PRZWT/BEIJING, Dec. 12, 2024 - MAMMUT Mammoth, a 162-year-old top alpine outdoor brand, has always made the protection and safety of outdoor exploration sports the top priority of its brand development. In the field of avalanche safety, it is through innovative technology safety equipment to escort Alpine Skiing enthusiasts.
For a long time, skiing has attracted many outdoor enthusiasts with its unique charm of "freedom and passion", especially in the wild snow area full of unknowns and challenges.
According to the "2023-2024 China Ski Industry White Paper", in the last snow season, the number of domestic skiers reached 23.08 million, an increase of 16.3% year-on-year, of which the number of skiers in Xinjiang increased by 57%, second only to Heilongjiang, a major ice and snow tourism province. This significant change shows the strong development momentum of skiing.
However, skiing comes with certain high risks, especially wild snow skiing, which can be at risk of avalanches.
As a sport full of freedom, passion and fun, how can we better protect ourselves during free skiing?
In addition to being in awe of nature, it is also crucial to continuously improve your skiing skills and safeguard safety through professional equipment.
As early as 1968, MAMMUT Mammoth developed the first generation of avalanche rescue equipment, which greatly improved the probability of avalanche survival. And in the following half a century, it has continued to innovate and iterate, launching the classic avalanche three-piece product, which fully protects the safety of every skier, allowing them to enjoy the extreme experience while exploring the beauty of wild snow with peace of mind.
Avalanche three-piece set: the foundation of safety, all of which are indispensable
When an avalanche occurs, more than half of the victims die due to suffocation, and the golden rescue time of an avalanche is usually only 15 minutes. This all reveals a cruel truth: in the face of an avalanche, time is life, and quick and efficient rescue is the key to survival.
In order to maximize the survival probability of those buried during this life-or-death 15 minutes, MAMMUT Mammoth introduced the "three-piece avalanche set" - avalanche beacon, probe and snow shovel - specially designed to save lives in avalanche environments through technological innovation.
● Avalanche beacon machine: As the star product of MAMMUT mammoth, the avalanche beacon machine has undergone more than 50 years and 6 generations of product updates and iterations. With its small and flexible characteristics, it has become a life infra for skiers when they encounter avalanches. This device not only can send and receive radio signals to achieve real-time, directional, fast and accurate navigation, but also is equipped with intelligent search precision guidance, voice prompts and signal guidance, as well as search record screen display and other functions.
It not only optimizes the convenience of operation, but also relies on its quick and sensitive response to ensure that the wearer can immediately send a strong signal in the event of an avalanche, providing crucial positioning information for search and rescue operations, ensuring that even under the complex and changeable snow layer, the signal can be received stably and continuously.
● Probe rod: The probe rod is another line of life defense for skiers when they are buried under the snow. The MAMMUT mammoth probe rod is lightweight and sturdy and can be assembled extremely quickly, ensuring improved rescue efficiency in complex situations. It helps rescue teams quickly locate the location and depth of the buried person, so as to develop an optimal excavation plan, preserve the rescuer's physical strength and improve the hope of survival. The probe rod is designed with full consideration of practicality and portability, ensuring efficient rescue, durability and ergonomic operation.
● Snow shovel: Snow shovel plays a crucial role in rescue operations. MAMMUT mammoth snow shovel is durable, portable, and high-performance. It has achieved a good balance between strength and rigidity. It can quickly clear snow, rescue the buried from the snow pile, shorten the rescue time, and provide strong support for the rescue operation. The characteristics of snow shovel are durable and easy to operate, making it play an irreplaceable role in the rescue scene.
The MAMMUT mammoth avalanche three-piece set, which complement each other and are indispensable, constitutes a complete and indispensable safety rescue system, which is a complete guarantee for skiers to deal with unknown avalanche risks.
With its precision design and excellent performance, as well as the efficient cooperation of the system, the MAMMUT Mammoth Avalanche three-piece set guarantees a prompt response at every step, greatly improving the survival probability of skiers. This is not only a breakthrough in the field of skiing technology, but also a strong manifestation of the brand's deep understanding of ski safety and commitment to protection, providing hard-core professional support for ski enthusiasts around the world.
Continuous innovation, hardcore guardian
Back in the 1980s, a St. Bernard named Barry successfully rescued more than 40 ski explorers over a 14-year period, inspiring MAMMUT Mammoth brand safety innovation. In 1968, MAMMUT Mammoth introduced the first generation of Barry vox ® VS 68 avalanche beacons, marking the dawn of a new era of ski safety.
Since then, MAMMUT Mammoth has persisted in innovation, continuously developed and iterated Barryvox series products. After the introduction of MIP technology, the new generation of avalanche beacons Barryvox ® 2 and Barryvox ® S2 have a search range of 70 meters, and added intelligent search guidance, voice prompts, professional setting options and Chinese operating system, which greatly improves search and rescue performance and user experience. After decades of development, the Barryvox series has become the iconic product of MAMMUT Mammoth, reflecting the brand's deep understanding and commitment to wild snow safety.
Safe escort, love unbounded
Today, the MAMMUT Mammoth Avalanche three-piece set has become the standard equipment for outdoor enthusiasts to ski the mountain snow. In order to provide more convenient safety protection for the majority of extreme skiing enthusiasts, in 2023, MAMMUT Mammoth officially established the Wild Snow Safety Service Center - Hemu Service Station in Xinjiang, providing services such as purchase, rental, teaching, and maintenance of MAMMUT Mammoth Avalanche Safety Equipment.
In the field of international professional events, MAMMUT Mammoth has also been cooperating with the World Snow Tour (Freeride World Tour, referred to as FWT), and since the start of the 2024-2025 snow season, MAMMUT Mammoth has been the official safety sponsor brand, providing participants with avalanche three-piece sets and avalanche airbag backpacks to protect each player's safety.
Safety is the cornerstone of extreme sports. The MAMMUT Mammoth Avalanche three-piece set provides a solid safety guarantee for skiers. This is not only MAMMUT's commitment to every skier, but also its pure love for the outdoors and unremitting pursuit of safety. It protects every lover who chases free powder snow and allows them to enjoy the freedom and passion brought by every extreme gliding.
