Performance awakening, dark horses are coming, Volvo XC60 is on the market at the Guangzhou Auto Show

2024-11-20 17:18 0

/PRZWT/Guangzhou, November 20, 2024 - Performance awakens, dark horses are coming! Today, the Volvo XC60 B5 Zhiyuan Polar Night Black Edition was launched at the Guangzhou International Auto Show today. The official recommended retail price is 425,900 yuan, and the limited-time Thanksgiving feedback price is 319,900 yuan. Based on a century of safety accumulation and unique luxury concept, since its launch in 2008, the Volvo XC60 has swept the world and has won more than 2.40 million users. It has become the first choice for global users to feel at ease.

It is worth mentioning that Volvo Cars has also prepared a series of value-added car purchase discounts for prospective owners. Users who place an order can enjoy a replacement subsidy of up to 30,000 yuan, a limited-time first-year insurance and a lifetime free maintenance "double insurance", as well as a new car gift of "0 down payment" for car purchases. In addition, users who place an order on or before November 30, 2024 and complete the invoicing before December 31 can also enjoy a reduction of 5,000 yuan for the final payment of the B5 polar night black limited-time car purchase * (please consult the authorized Volvo dealer for specific rights and interests policies).

Rejuvenating black dynamic, Volvo polar night black family welcomes rookie again

In the northern European winter, deep and long, the night sky is like ink, and this scene gives Volvo cars a unique design inspiration, and the "Polar Night Black" version was born. Polar Night Black is also a symbol of ultimate aesthetics and hard core strength, which not only interprets the Scandinavian design concept, but also interprets the performance strength.

In terms of appearance, the Volvo XC60 Polar Night Black has been "blackened" in details, such as the bright black front grille, window trim, and the highly recognizable front and rear blackened LOGO, creating a seamless visual experience. With 21-inch Polar Night Black aluminum alloy wheels, it further highlights the sporty atmosphere and presents a ready-to-go attitude. In terms of interior, the new car also maintains the Polar Night Black theme, equipped with black Nappa + OpenGrid fabric sports seats, the blend and collision of the two materials enhances the luxury and layering of the interior.

With Metal Mesh metal mesh interior strips as an embellishment, it is sporty and at the same time, it highlights the luxurious atmosphere. The moment you open the door, it will ignite the user's driving desire.

Performance awakening, dark horses are coming, Volvo XC60 is on the market at the Guangzhou Auto Show

Presentation guests (from left to right): Ma Yunge, Senior Director of Southwest Division of Volvo Cars Greater China Sales Company, Zhou Liang, Vice President of Marketing of Volvo Cars Greater China Sales Company

Performance awakening, control the dark horse instinct with safe base color

If strong performance represents sensibility and is the source of enjoying driving control, then thoughtful safety represents rationality and is the foundation for ensuring travel. Volvo XC60 integrates sensibility and rationality, with safety as the constant base color, making driving itself a kind of enjoyment and pleasure of life.

In terms of power, the Volvo XC60 has two power forms: plug-in hybrid system and light hybrid system, which take into account performance and energy efficiency. The Volvo XC60 Polar Night Black is equipped with the B5 light hybrid system, which can burst out 184kW of output power. Combined with the additional kinetic energy supplied by the motor, it can make the vehicle start smoother, providing strong power to the vehicle while also bringing lower fuel consumption performance.

In terms of handling, the front suspension of the Volvo XC60 Polar Night Black features an aluminum alloy double wisharm independent suspension, and the rear suspension features an integrated multi-link suspension with composite leaf springs. With the sixth-generation BorgWarner four-wheel drive system and millisecond-level response, the chassis suspension is dynamically integrated to further enhance the overall driving comfort and bring a sense of precise ground-mounted driving.

In terms of safety, the Volvo XC60 is equipped with a cage body with 29% high-strength boron steel, front double airbags, driver's knee airbags, front side airbags, and front and rear air curtains, creating a rare "protection lineup" in the same class. In addition, the Volvo XC60 is equipped with an urban intelligent safety system, which integrates a number of user-friendly safety protection technologies to warn of threats and actively avoid risks during driving, so as to prevent problems before they occur.

In terms of health, Volvo XC60 Polar Night Black is equipped with CLEANZONE ® Nordic clean cockpit, which adopts four purification technologies of pure cockpit, allowing users to feel "visible cleanliness" when they get on the bus, creating a pure natural oxygen bar, and presenting a natural mood derived from Nordic relaxation and harmony.

Heritage, creating a never-fading sales king

So far, Volvo Cars has gone through nearly a hundred years of development. In the minds of consumers, the brand itself has become synonymous with a sense of security. This sense of security is derived not only from its product technology and excellent craftsmanship, but also from Volvo Cars' values. In Volvo Cars' brand journey through the cycle, there are countless car products that are deeply loved by consumers, and Volvo XC60 is undoubtedly its most representative model.

As the best-selling model in the Volvo family, the Volvo XC60 perfectly inherits the safety genes of Volvo cars. Once it was launched, it won dozens of awards worldwide such as the IIHS Best Safety Award and the E-NCAP Safest Car of the Year. In 2018, the Volvo XC60 stood out among many luxury models due to its excellent performance and design. It won the World Car of the Year Award that year, and the title of "King of Winners" is well deserved.

Sales are a testament to strength, and strength is the foundation of sales. Since its debut at the Geneva Motor Show in 2008, this luxury SUV from Northern Europe has sold well all over the world, and the cumulative sales worldwide have exceeded 2.40 million. It is deeply loved by consumers. In 2009, Volvo XC60 entered the Chinese market for the first time. In the past 15 years, more than 600,000 users have become Volvo XC60 owners.

Volvo's approach to safety stems from 97 years of persistence and inheritance. Longevism is the methodology that Volvo Cars has always practiced. The enduring nature of the Volvo XC60 is a strong testament to this methodology. As Zhou Liang, vice president of marketing for Volvo Cars' Greater China sales company, said at the press conference: "Behind the'road of kings' of Volvo XC60 is Volvo Cars' long-term commitment to people-oriented. This is also the reason why we continue to enrich the XC60 product line and bring more choices to users who like XC60."

Source: Corporate press release
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