/PRZWT/CHANGSHA,Oct.16,2024-Zhang Liang Malatang was awarded the"2024 Charity Brand"for his outstanding contributions to public welfare at the recent"Crossing the Cycle"Catering Industry Conference hosted by Meituan.This honor is not only a recognition of Zhang Liang Malatang's long-standing commitment to public welfare,but also a high praise for the social responsibility of its more than 6,000 stores around the world.
As a leader in the Malatang category,Zhang Liang Malatang does not stop at the delivery of delicious food,but sets his sights on a broader field of public welfare.In the rural children's playground project initiated by Meituan,Zhang Liang Malatang responded positively and became the first Malatang brand to participate in the charity project of Love Playground.Zhang Liang Malatang joined hands with Meituan and One Foundation to jointly lay down multi-functional playgrounds for rural children.These playgrounds are like seeds of hope that take root in children's hearts.
So far,Zhang Liang Malatang has donated 10 rural children's playgrounds with 48,127 floors,covering a total area of 4,471 square meters,benefiting more than 800 children.These playgrounds not only provide children with a safe and rich outdoor activity space,but also become a paradise for them to grow up happily and let their dreams fly.
In order to gain a deeper understanding of the actual use of these playgrounds and the real feelings of the children,Zhang Liang Malatang and representatives of the One Foundation jointly visited the Central Kindergarten in Paidu Town,Binxian County,Harbin City,Heilongjiang Province.Here,everyone and the children participated in the flag-raising ceremony and felt the solemnity and pride.Afterwards,everyone played fun football,obstacle relay and other games together.The new playground was full of laughter,and every corner was filled with happiness.
What is particularly striking is that the new playground is also divided into 8 different functional areas,providing children with an entertaining learning space.The traffic sign display area not only enriches the functionality of the playground,but also enables children to enjoy the fun of learning while effectively improving their skills in recognizing traffic signals and deeply understanding the importance of traffic safety.
At the end of the visit,Zhang Liang Malatang gave each child a carefully prepared gift of love,and also received paintings drawn by the children.Although these paintings are simple,they are full of innocence and longing for a better future.
Zhang Liang Malatang's road to public welfare has never stopped.From the Hope Project student aid program,investing in road construction for rural areas to calling for attention to the elderly and widows...Zhang Liang Malatang has always personally influenced and changed this society,and has proved with practical actions that the value of an enterprise lies not only in the amount of economic benefits,but also in the amount of positive energy and warmth it can bring to society.
Through the rural children's playground,Zhang Liang Malatang has spread the love of public welfare to farther places.Over the years,Zhang Liang Malatang has not only conveyed warmth with bowls of hot Malatang,but also given back to the society with selfless public welfare actions.From a drop of water to a magnificent wave,from a beam of light to a brilliant light,Zhang Liang Malatang is determined to warm people's hearts with delicious food,and light up hope with dedication,so that more and more children can travel far because of public welfare care.
