/PRCWT/Shenzhen, October 24, 2023 - SIGEP China 2024 Shenzhen International Artisanal Ice Cream, Roasting and Coffee Exhibition is jointly organized by AgIX and Messe Cologne, inherits Europe's leading roasting coffee industry event, SIGEP-The Dolce World Expo in Italy. The exhibition will be held in Shenzhen Convention and Exhibition Center (Futian) from April 24 to 26, 2024, covering five sections of ice cream, baking, pastry, coffee and tea, chocolate, and will focus on displaying new products, new technologies, new trends and new forms, which will gradually become a reference point for innovation in the entire industry. Provide a 360-degree dessert and coffee perspective for significant consumption potential and business exchange opportunities in South China and the Greater Bay Area market.
SIGEP China joins hands with the China-Italy Chamber of Commerce to create new opportunities and development
For the past 45 years, SIGEP in Rimini, Italy has been committed to promoting the industry and striving for excellence, and has become the leading exhibition for the pastry, ice cream and coffee industries in Italy and globally. SIGEP China is the first international artisanal ice cream, bakery and coffee exhibition strategically located in South China.
In September this year, SIGEP China and the China-Italy Chamber of Commerce reached a cooperation agreement, and the two sides will carry out in-depth exchanges and cooperation on the 2024 exhibition. The China-Italy Chamber of Commerce (CICC), founded in Beijing in 1991, is the only association of Italian entrepreneurs and professionals jointly recognized by the Italian Government (Italian Enterprises and Italian Manufacturing Ministry) and the Chinese Government (Ministry of Civil Affairs, PRC). As of December 2022, the number of members and friends of the China-Italy Chamber of Commerce has reached 850, including the main Italian industry (Italian state-owned holding and multinational enterprises), small and medium-sized manufacturing and trading enterprises, consulting companies.
Double exhibition linkage big coffee exchange
In 2024, SIGEP China will continue to be held at the same time as Anuga Select China 2024 World Food (Shenzhen) Expo. The overall exhibition scale will reach 40,000 square meters, and 800+ high-quality exhibitors from home and abroad will come to the site. The double exhibition linkage will more comprehensively cover the whole food sector. To jointly create a professional trade platform for high-end food and beverage industry in South China.
In 2024, SIGEP China will continue Gelato and present the most cutting-edge innovation results. Gelato Gelato Gelato has always been popular with consumers for its high quality, unique flavor and rich variety. With the development of the economy and the diversification of consumer demand, Gelato Italian handmade ice cream market has a broad prospect, and there will be more opportunities and development space in the future. How to innovate and develop, there will be professional ice cream makers from all over the world to communicate and discuss.
Continuing to deepen the market in South China and the Greater Bay Area, SIGEP China 2024 will strive to enhance the internationalization level and exhibition scale, invite high-quality enterprises and brands from around the world, bring the world's freshest ice cream, baking, coffee and equipment technology to the scene, and showcase the most cutting-edge innovative technologies and food design concepts.
Exciting activity immersion experience
In order to better meet the procurement needs of exhibitors and trade buyers, SIGEP China 2024 on-site remodeled a new image space, the use of digital tools to make participation more convenient, bring more immersive activities to provide the latest trends in the industry exchange platform for exhibitors and buyers to provide more communication services. At that time, the exhibition will hold a variety of industry exchange activities, such as International city bread competition (China regional selection competition), baking, coffee and new tea development forum, CTI coffee latte art competition, CTI coffee brewing competition.
Among them, the International City Bread Competition (China regional selection Competition), as one of the highlights of the exhibition, aims to convene domestic bakers, and finally form a team to fly to SIGEP Rimini 2025, and compete with teams from all over the world to carry out an exchange and competition on bread technology. This competition is different from other competitions in that it designs the product categories of the competition from the perspective of what can be sold in the bakery shop, and the process of the competition also fully considers how many baking products the contestants can produce as much as possible in the 8-hour competition. Through these considerations, the design and the skills of the contestants are integrated to make the competition more interesting and practical.
CTI Coffee Latte Contest and CTI Fun Brewing Contest create a competitive platform for baristas who love latte art and brewing to grow and compete in a fun, efficient and professional way, help players realize their professional value, tap industry talents, and explore the world of coffee together in the continuously upgraded competition. A well-designed and interesting format will bring out the potential of the players in many ways.
SIGEP China2024 global investment has been fully launched, more preferential policies and customized services, welcome to inquire. At present, many well-known enterprises such as Ejiduo, Hongtai, Ginger China, MEC3, Hainan Coconut, Dazheng Coffee, Wild Step, Kabi Jenny, Coconut Beat, Signplus, Haili, Delion and so on have joined the exhibition, we look forward to more high-quality enterprises to join!
