/ Aswen News/November 14, 2022 Guangzhou - The 106th National Sugar and Wine Fair, which gathered famous enterprises from more than 30 countries and regions, was successfully held in Chengdu from November 10 to 12, sending confidence and strength to the industry to overcome the shock of consumption. Famous food enterprise Hao Liyou once again appeared in Xibo City, Dunhuang Museum cross-border joint products, Guochao New Year gift box, Hao Liyou pie "Melttongue tip" series, fruit fruit heart passion fruit flavor new products, as well as friends Qu "natural original" slice series, Songsong meat cake and other popular products, to the exhibitors, potential partners and consumers left a deep impression.
As a "good friend" of consumers, Holliyou has always adhered to the concept of "do yourself should have the original intention, do friends should have sincerity, do products should have conscience". Zhang Xiaoyan, director of public affairs at Orion, said in an interview, "Only by sticking to the original aspiration and not forgetting to innovate, can we better achieve ourselves; Only when you treat food with your heart and conscience can you become a true friend of the public." In addition to the Dunhuang museum co-branded products, a wave of innovative products tailored for the Chinese market has also won praise from the industry. "Holliyou · Pie", which has been accompanying Chinese consumers for 28 years, launched the "Melting Tongue Tip" series, replacing the classic marshmallow filling with cream filling, and bringing new experience to consumers through taste innovation. In order to add more taste and fun to life, Hao Liyou launched the "Happy Series" this year, the new products such as fruit heart, Zizi ink, many fish Happy and so on are very popular among consumers. Especially last year's fruit fruit center, after the green grape, purple grape, lychee flavor, this year launched a new flavor of passion fruit, up to 50% juice content, can also be peeled to eat, appearance, taste "god" all kinds of fruits, delicious and fun, big win a wave of popularity, since the launch last year has been sold more than 50 million bags. Become the current candy market of the Internet red single product. In fact, whether the product intentions, consumers can feel. Based on the in-depth insight into the needs of Chinese consumers, Orion has made many useful attempts in product innovation this year. Whether it is the classic upgrade of good Liyou · Pie "melt tongue tip" series, or the original series matrix of friends, potato wish, ah! The new potatoes, as well as the Happy series of Zi Mo, Guo Zi Guo Xin, etc., have brought very good market feedback. We know that leisure snacks are showing an obvious trend of diversification and quality with the change and upgrade of lifestyle. In the face of increasingly "picky" gourmands, Holliyou keeps innovating and progressing, in order to continue to bring more product choices to the majority of consumers. In the opinion of Oriyou Public Affairs Director Zhang Xiaoyan, the real innovation is from innovation to create the "heart". Only the products starting from the "heart" can reach the "heart" the fastest. Only innovative products based on consumers' "inner potential demand" can get consumers' resonance and sense of identity at the first glance.
