The First Time column takes "Information Awakening every day" as the program slogan, emphasizing the same news with different interpretations. The content is positioned in the social and economic news, interpreting macro economic information with plain and simple language, choosing the subject matter close to the reality of common people, and expressing in a fresh and fashionable way. The brand advertising login CCTV, fully reflects the CCTV "Jiangxi camellia oil" public brand recognition.
Data show that Jiangxi Province is one of the main producing areas of camellia oil in China, with its planting area, output and output value ranking the second in China. In order to further promote the high-quality development of oil tea industry in Jiangxi Province, in 2021, Jiangxi Provincial Forestry Bureau guided Jiangxi Provincial Oil Tea Industry Association to formulate Group Standards of Jiangxi Camellia Oil and Management Measures for Public Brand Identification of Jiangxi Camellia Oil. The provincial Forestry Bureau built the public brand of Jiangxi Camellia oil as a key forestry brand, forming a public brand of "Jiangxi Camellia Oil" as the guide. Regional characteristic brand, enterprise famous brand as one of the "Jiangxi Camellia oil" brand system. Selected and produced the first batch of Jiangxi camellia oil public brand authorized production enterprises, adopt unified standard, unified packaging, unified pricing, unified marketing, unified management of the "five" management mode.
"Jiangxi camellia Oil Group Standard" clearly states that Jiangxi camellia oil shall not be mixed with other edible oil, non-edible oil and leachate camellia oil, shall not add vitamin E, shall not add flavor and spices, the main indicators are higher than the current national camellia oil standards, industry standards and other group standards, only to produce healthy, assured, high nutritional value of pressed camellia oil. Since the market, because of rich nutrition, unique flavor, well received by consumers.
< /p>This landing on CCTV, is an important measure of Jiangxi camellia oil brand construction. With the CCTV platform radiation effect and driving effect, the transmission of brand value, further enhance the visibility and influence of Jiangxi camellia oil public brand, so that more people realize the importance of healthy cooking oil, so as to really eat belong to our people's own "health oil, rest assured oil".
