/ Aswen News/Sep 01, 2022 GUANGZHOU -- In the mooncake market, new brands are entering the market, while old brands are accelerating their innovation. Generation Z is becoming the main consumer group, and their preferences are beginning to influence the mooncake market, especially the direction of the time-honored mooncake. Over the years, Yuanzu has been deeply engaged in the field of Chinese pastry, has a keen insight into the market, and always pays attention to the trend of the market, focuses on technical innovation, and uses high-quality products and services to meet people's demand for mooncakes in the new era!
Positioning fine gift famous
Under the new trend of the tide, people have a different understanding of the aesthetics of the tide. The new tide is not only the revival of traditional culture, but also the interpretation of traditional Chinese goods in the new era. Yuan Zu to the state tide creative interpretation of the beauty of the month, flower drunk month gift box for the festival.
Elegant national style, suitable for ancient and modern. As a famous exquisite gift, Yuanzu continues to promote category innovation, product innovation at the same time, based on the Chinese aesthetic interpretation of the new national tide wind. On the one hand, the appearance of the gift box is carefully designed, drawing a beautiful scene of peony blooming against the window under the moonlight. On the other hand, in order to better show the beauty of the national style, Yuan Zu used three-dimensional paper carving technology in the gift box to gently open the gift box, and each delicate peony stood up and split, interpreting the meaning of rich and prosperous flowers and a full moon. Small gift box, condensed infinite meaning, flower drunk moon gift box shows the exquisite and elegant beauty of Guochao, brings people a quiet time, unique picture quality visual enjoyment, coincides with the current young people's understanding of Guochao culture, instantly captured the hearts of young people!
The traditional Cantonese mooncake has been playing an important role in the hearts of Chinese people for many years because of its unique taste. But while the taste of childhood is nostalgic, the novelty of the new mooncakes is exciting. Faced with the diversified needs of Generation Z, in order to better inherit the classics and unlock the new development trend of mooncake in the future, Yuan Zu dared to make innovative breakthroughs when creating the Flower Drunken Moon gift box, showing the new ideas of mooncake development.
Upgraded Huazhuiyue gift box, bringing 5 different flavors, in addition to the familiar lotus seed paste double yellow, golden leg five Ren, Sichuan flavor beef, there are new Liuxin milk yolk, Liuxin lotus seed paste flavor. The combination of traditional Cantonese style and flowing Cantonese style brings a cultural collision between classic and popular. What's more, the upgraded Liuxin mooncake is soft and sweet, which not only meets the individual needs of young people, but also has a soft taste suitable for the elderly!
Good things come in pairs and good months come together. In keeping with the intention of reunion in the Mid-Autumn Festival and wishing reunion together, the gift box of Yuanzu Flower Drunken Moon specially presents two large-sized moon cakes, which can be shared by relatives and friends at the moment of family reunion. In the pleasant enjoyment of food, the distance between people can be reduced.
Moon cakes carry the beautiful meaning of the Mid-Autumn Festival, is the Mid-Autumn Festival family reunion essential food. However, the drawbacks of the traditional sweet moon cake run counter to the healthy life concept of most young people. How to balance the management of body shape and the desire for food? Won Zu submitted his answer.
Starting from the consumption needs of young people, Yuanzu has a variety of mooncakes in the gift box. Except for the two large mooncakes, the others are delicate and small, with thin skin and many fillings, making it easy to eat without burden. At the same time, the newly launched Cantonese mooncakes are golden and oily, sweet but not greasy, which is also memorable!
Let the connection between people more closely, is Yuanzu has been consistent for many years. In order to better meet people's demand for gifts during the Mid-Autumn Festival, Yuanzu has upgraded its service and launched two gift box coupons to create high-quality services. More than 700 stores nationwide can offer cross-store coupons, and orders can be placed by scanning the online code. People can also send gifts to their homes without leaving their homes, making gift giving and shopping more convenient and convenient, and making people more connected.
< /p>Drunk moon Mid-Autumn Festival, the whole family reunion. Festival polite Yuan zu, flower drunk moon gift box ingenuity, the pursuit of high quality, for a beautiful Mid-Autumn festival to add style!