/ Asahi/August 30, 2022 Guangzhou - August 28, 2022 - As climate change continues to intensify, the issue of sustainable development, as the "golden key" to solving this global problem, has received unprecedented attention and importance. < / p > < p > August 28 this year, Pernod ricard China guangdong summer school teachers and students "skills | reconstruction" hand in hand together to build urban public space - "cycle than homes" stunning appearance with heng art in guangzhou. With architecture as the bone, art as the wing, adhering to the concept of recycling and sustainability, the space fully displays the excellent design of the summer school student team, ingenuity to create a green and environmentally friendly urban public space, calling on people to pay attention to sustainable development and help low-carbon city construction. < / p > < p > wide crossover beauty, reconstructing the traditional architectural beauty < / p > < p > in response to the state's "difference" plan and 2035 vision programs, helping to achieve the goal of "double carbon" and the sustainable development of the city, guangdong province education department to carry out this year summer school for graduate students in "skills | reconstruction", by the graduate school of guangzhou academy of fine arts, guangzhou academy of fine arts Hosted by the School of Architecture, Art and Design, sponsored by Pernod Ricard China.
This summer school proposed the integration and application of the two concepts of "traditional wood construction" and "circular construction". Authoritative experts and scholars were invited to cooperate with related enterprises across the field to encourage young students to actively explore sustainable innovation in architectural design. The students completed the design of the work and the construction of the public space in the form of teamwork. Finally, together with the tutor team, they built an urban public space made of recycled materials and FSC certified wood, bringing the sustainable design of the city to the public with a unique perspective and enhancing people's awareness of environmental protection.At the camp closing ceremony, 4 students won the "Excellent Student award" and 2 teams won the "Excellent Team Award"; The Summer school also investigated the student teams from two dimensions of design dexterity and recycling material utilization, and awarded the "Ingenuity Award" to the team of "Light Reflection" and "Wall Stacking", and the "Recycling Design Award" to the team of "Finding by Following" respectively.
This year's summer School project is the first collaboration between the School of Architecture, Art and Design of Guangzhou Academy of Fine Arts and Pernod Ricard China, creating a boundary-breaking integration of wine industry and architectural art in the field of recycling, pioneering the closed-loop solution of glass packaging recycling. Professor Shen Kang, Dean of the School of Architecture, Art and Design, Guangzhou Academy of Fine Arts, gave high recognition: "We have cooperated with Pernod Ricard China based on the common vision of green development. Pernod Ricard's special support not only broadens young people's horizons and provides rich practical resources, but also effectively promotes the implementation of the concept of 'circular construction', extending excellent results to life scenes and exploring the beauty of sustainable architecture. We look forward to more in-depth exchanges between the two sides in the future to further promote the training of young architectural talents and jointly contribute to the sustainable development of Chinese society." The Publicity Department of Guangzhou Tianhe District Committee, as the guiding unit, also gave full recognition and support to this summer school. Ms. Zhou Yawen was specially invited to attend the event and awarded "Sustainable Contribution Award" to Pernod Ricard China.As a special sponsor of the summer school, Pernod Ricard China provides "recycling innovation sponsorship", completes the preliminary research and development and testing of the remade materials together with REDO Redo Design, and supports the partial construction of the public space (including the making and laying of the glass floor and the processing of the student exhibition area) Transformation) and the holding of the camp closing ceremony; Together with its brand Martell, it also provides 1,800 recycled empty bottles with a total weight of 1,685kg, which are used to make glass plates for some floors of public Spaces and trophies, effectively entrusts discarded glass bottles with both artistic and practical regeneration value.
In this regard, Pernod Ricard China said that the in-depth cooperation with the School of Architecture, Art and Design of Guangzhou Academy of Fine Arts is the group's innovative practice of promoting recycling and helping young talents to explore the possibilities of sustainable design. In the future, the Group will continue to increase investment to increase the recycling rate of glass in the Chinese market, lead the industry innovation in the field of recycling, and guide the public to view urban development with a sustainable perspective.Over the years, Perricard has been practicing and striving for diversity in recycling, actively advocating and implementing the sustainable management of the bar, such as the use of biodegradable environmental products, reuse of wine bottles, etc., also respect sustainable production and management, including the introduction of energy saving measures, the use of renewable electricity, etc., committed to carbon neutrality. At the same time, its brands such as Absolut Vodka and Martell are also actively responding to the group's commitment to sustainability by putting recycling into practice.
As the world's second largest spirits and wine group, Pernod Ricard has always been committed to fulfilling its corporate social responsibility. Under the guidance of the Group's 2030 Corporate Social Responsibility Action Plan, Pernod Ricard pays attention to protecting the "local environment" on which its products depend, maintains biodiversity, adheres to "people first", and encourages more bar practitioners and young people to join the club Continue the business and actively carry out public welfare activities to promote the concept of "rational drinking". In the future, Pernod Ricard will continue to interact with all parties and join hands with more partners and consumers to participate in the construction of sustainable society, "to bring back good times for the environment and make the earth a better place".
