BOE (BOE) industry's first immersive esports experience cabin parachuted into Beijing

/ Aswandong/August 24, 2022 Guangzhou -- BOE(BOE) officially launched the one-month "Screen Power Becomes King" series of esports experience activities on August 23, and launched the industry's first immersive esports experience module "BBBBox" (BOE Big Best Box). In the esports cabin, the top technology of BOE display technology brand is fully applied, and the high-end esports display products of AOC, HP, Lenovo, Macho, OPPO, Thor and other first-line terminal brands are configured. The customized, extendable and private esports space will bring the game lovers a new immersive esports experience. At the event site, BOE also announced for the first time its core strategy of "Best of Esports" to comprehensively layout the esports industry, leading the new future of the esports industry comprehensively with highly competitive esports technology, immersive esports experience and huge esports ecology covering upstream and downstream. In conjunction with this event, BOE(BOE) also launched the "BOE King Cup · People's Esports Super League King Glory Challenge" together with People's Esports. Sun Yiwen, a Chinese national fencing team athlete, also attended the scene and competed with BOE(BOE) esports team, bringing a unique new experience of the event.

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" Padding-right: "BEST esports: Leading the industry in terms of technology. According to Omdia's analysis report, notebook displays with high frame rates above 120Hz have seen significant growth since 2022, and will become standard on mainstream notebook models in 2023 and 2024. As the world's leading semiconductor display enterprise, BOE(BOE) accounted for 39% of the shipments of esports notebook screens in 2021, ranking the first in the world, with a year-on-year growth of nearly 2 times; Esports display screen shipments accounted for 21%, a year-on-year increase of 163%, market performance continues to lead the industry. (Omdia data)

At the same time, BOE also made continuous breakthroughs in the field of esports display technology. It took the lead in raising the refresh rate of display products to an ultra-high level of 500Hz+, and could also achieve 1ms ultra-fast response, which solved the pain points such as picture delay and drag of traditional display, and greatly improved the picture fluency and operation precision. In terms of picture quality, BOE has launched a professional esports display solution based on glass-base active Mini LED technology, which realizes fine light control through ultra-high partition and brings millions of ultra-high contrast, which can present the extremely gorgeous game picture and perfectly restore the esports world with a grand perspective. In addition, the long-term, high-intensity competition puts forward higher requirements for the screen eye protection function. BOE low blue light display solution greatly reduces the energy output of harmful blue light at 415nm~455nm band by using long wave LED solution and blue wave crest redshift technology. With this technology, BOE has also been among the first companies to pass the Eyesafe Display standard and the TUV Method2 certification. In terms of personalized configuration of terminal devices, BOE also has technical advantages such as curved screen and ultra-widescreen, which constantly satisfies the game experience of more types and scenes for esports users.

Padding-right: 0px"> Creating a new "third space"

Continuous improvement of demand side experience, as a strong driving force for the rapid expansion and development of esports market, is promoting the deep integration of esports and scenes, and the optimization and innovation of game players' competitive experience will also open more possibilities for commercial expansion. In recent years, BOE(BOE), while focusing on technology research and development and innovation, is constantly committed to creating a more immersive and immersive esports space, to bring users a full range of competitive experience.

BOE has launched an industry-unique e-sports experience cabin, which is equipped with the top technologies of BOE display technology brand and many high-end e-sports products of first-tier brands. ADS Pro's esports notebook and monitor products with the world's highest refresh rate of 500Hz+ adopt the leading oxide TFT and 1ms ultra-fast liquid crystal response technology to bring the ultimate smooth operation experience; Machinist Star 17 professional gaming laptop with 17.3-inch giant screen display, bring ultra high-definition shocking images; Hisense Ace E55H Gaming TV not only achieves high refresh rate of 240Hz and ultra wide viewing Angle of 178°, 91% DCI-P3 color gamut also brings professional picture quality of film quality. Honor Magic V mobile phone and BOE Sanfold OLED terminal using f-OLED technology wow the audience. Honor Magic V is equipped with 7.9 inch foldable large internal screen, BOE Sanfold OLED screen expansion size is 12.3 inches, after folding into a super portable device of only 5.6 inches. The innovative form of e-sports products pushed up to a new height. AOC AG 344UXM, which uses α-MLED technology, is the first Mini LED display with fish screen in China. Skyworth Q72 high-end Mini LED TV is equipped with 18,432 Mini LED light beads, which brings "real" immersive esports experience to players with the extremely gorgeous display picture and ultra-low STB. In addition, a number of high-end flagship phones Powered by BOE are also displayed in the esports module, among which the realme GT2 Master Exploration version can achieve 1.07 billion color original color display, up to 5 million: 1 ultra-high contrast, 1000Hz intelligent instantaneous touch response, allowing players to easily navigate various mobile games.

It is worth noting that the independent and portable esports cabin is fully designed with quiet design, and the acoustics inside the cabin can reach the level of professional recording studio. At the same time, it is equipped with multi-functional equipment such as fresh air system and Bluetooth speaker, which can be customized and replicated on a large scale according to different application fields and scenarios, so as to achieve customized, extendable and private immersive experience. Create exclusive "third space" in addition to home and work for e-sports and more application fields, leading a new trend of life style.

BEST esports:

As the main enterprise of the industrial chain, BOE(BOE), based on its huge upstream and downstream industrial resources, is working closely with cutting-edge brand manufacturers in all fields of the industry to jointly build an e-sports ecology covering hardware, terminal, content and the whole link of the market.

In recent years, BOE continues to expand and strengthen the cooperation with esports ecological partners, and joins hands with chip manufacturers such as Intel and Qualcomm, constantly consolidating the technical base of esports industry; In terms of terminal products, strengthen cooperation with AOC, HP, Lenovo, OPPO and other first-line terminal brands, continue to develop high-end flagship products with high refresh rate such as mobile phones, laptops, monitors, TVS, and constantly improve the competitive experience of consumer end; In terms of platform, it has deep cooperation with Jingdong and other e-sports channel platforms to open up the full link channel from industry end to consumption end; In addition, it also works with people's e-sports to promote the building of top mobile games such as King of Glory and upgrade the experience of other popular terminal games. With the perfect integration of "hardware + content", it provides the most powerful technical support for the e-sports industry.

In conjunction with this esports experience Pod activity, BOE(BOE) launched a series of activities of "BOE King's Cup · King's Glory Challenge of People's Esports Super League" together with People's Esports. In the first stop of the year -- Beijing UBP competition area, the athlete Sun Yiwen of China National Fencing team was also present to compete with BOE(BOE) e-sports team, which attracted the wide attention of many e-sports fans. On the public Open Day, there will be many Cosplayers to interact on site, bringing a hot e-sports atmosphere. During the month-long event, 40 e-sports teams will compete against each other, and the champion team will receive a special prize. It is worth mentioning that during the event, UBP Park will also launch the "BOE esport Carnival" series of activities, which will bring a touch of passion for the golden autumn of Beijing. In the next few months, BOE will continue to launch the series of "BOE King's Cup · People's Esports Super League King's Glory Challenge" in many places across the country, and will be committed to creating its own international esports competition, to help the rapid development of China's esports industry.