/ Aswentong/August 17, 2022 Guangzhou -- Recently, Wine chain technology, which is committed to "technology enables the collection and circulation of wine", jointly launched high-end Maotai-flavor liquor -- 16 generations · Selected wine on the wine chain platform.
16 generation · Selected wine continues the tradition of the 16th generation, with the positioning of "vanguard vision international high-end Maotai-flavor liquor", focusing on the new school of refinement and high-end business financial and intelligent people's constantly upgrading consumer demand. In terms of quality polishing, 16 generation · selected wine selected Chishui River mountain spring water, and selected every small glutinous red sorghum. In the place of microbial enrichment and breeding of natural fermentation environment, pure grain Daqu Kunsha was used to concentrate on brewing, so that Qumu contains rich aroma; In the brewing process, 16 generations · selected wine inherits 16 generations of pure grain Daqu Kunsha brewing ceremony, combines Western technology to enable the ancient process, and draws on Western standard technology, demonstrates brewing skills in modern factories, highlights the wisdom of "harmony"; In the design and packaging, the outline of the bottle follows the styling characteristics of the 16 generations, and matches the flow and abstract relief and line design. The design of the bottle cap pattern retains the beauty of the Chinese Bao Xianghua, while drawing on the stretch and atmosphere of the European roll grass pattern, conveying the wisdom of the integration of East and West, forming a unique shape symbol, bringing the unusual visual and tactile experience.
To sum up, both in terms of wine and its carrier design, 16 Generation · Selected wine is a high-end wine with high collection value. Its high-quality wine, the value of the core production area of China sauce wine, the profound historical and cultural precipitation of sauce wine and the spillover effect of Maotai Town brand give it a huge appreciation space. From the perspective of alternative asset allocation, 16th Generation · Selected wine belongs to the high-end sauce wine in the field of cultural collection. With the explosive growth of current sauce wine consumption, its value has been enhanced significantly and the space is promising. It is certainly favored by value collectors.
However, in the current high-end liquor consumption field, the trend of consumption upgrading is more and more obvious. Consumers' attention on liquor consumption is also expanding from products to services. Not only do they have strict tasting standards for the flavor and taste of liquor, but also put forward higher requirements for quality services such as fidelity of liquor. Based on this, the wine chain digital wine certificate effectively solves the worries of liquor consumers. When users subscribe for 16 generations · Selected wine on the wine chain platform, the platform will generate a digital wine certificate that is intelligently encrypted and accurately anchored with the wine, which cannot be copied, tampered with, and can be traced to the source. At the same time, the digital liquor certificate also integrates consumption, value collection and social transfer, enabling the consumption and collection of liquor.
It is reported that with the help of cutting-edge information technologies such as blockchain and big data, wine chain technology not only aims to provide consumers with high-quality digital real wine services and high-end sauce wine as the main body of the blockchain digital wine certificate, high liquidity, high security of new asset allocation value-added services, but also enable consumers to easily manage digital assets, to gain high-end wine Opportunities arising from changes in value. The "2022 Most Valuable Investment Brand Award" and "2022 Technology Innovation Enterprise Award" won by the company recently at the 2022(6th) China Brand Expo are strong proof of the brand credibility of the wine chain technology in the industry.
