Show the cultural connotation of Xinjiang through love and art
Li Na grew up in Xi 'an, Shaanxi Province, the ancient capital of the 13 Dynasties, is a girl of Hui nationality. The experience of learning ethnic dance since childhood has made her love ethnic art and make it her lifelong pursuit.
In the 1980s and 1990s, Li Na worked as a dancer and a dance teacher at a university. In 2002, she went to Xi 'an Tangle Palace Tourism and Performing Arts to engage in art management, editing and creation work, since then embarked on the road of cultural travel performance art creation.
In 2006, Li Na participated in the follow-up work of style selection, theme selection, script planning, performance planning, arrangement and music costume design of the large-scale live-action historical drama Song of Everlasting Regret (first edition). After being baptized by the "everlasting regret Song", Li Na is more determined to take root in the front line of culture, tourism and performing arts, and slowly from the choreographer, dance director, executive director, chief choreographer to chief director of the road, step by step forward.
Also in 2006, Li Na set up the "Li Na Director Studio", involved in outdoor live performances and theme theater performances and other cultural and travel performance creation. With the need of development, in 2015, "Li Na Director Studio" was upgraded to "Beijing Wuwei Vision Culture and Art Communication Co., LTD.". The team fought in the blue sea, creating different styles of works and gradually winning the audience's love.
Do not forget the original intention, the way always. Along the way, Li Na's team has continuously launched excellent cultural travel performance works, such as the live-action water show Wuyi Water Show · Spring of Dreams, the nautical theme theater performance show Yongxiu · Hong Kong Connects the World, and the immersive film set performance Crossing Dehua Street. "Whether on stage or behind the scenes, I am keen on creative ideas and artistic creation, in order to create a fine performance in line with the Chinese aesthetic." Li Na said.
Non-stop creation, concentric with the people, with The Times. In June 2021, Li Na came to Xinjiang for the first time and walked along this corridor of history and culture. She was immediately deeply attracted by the mysterious and vast land. Na Li: "There is not only gorgeous natural scenery here, but also a long history echo, and many ancient culture scattered in the wasteland and oasis."
Walking, Li Na and her team traversed several regions in northern and southern Xinjiang for a year, making in-depth visits to the places where residents live and various museums. The residents were hospitable and very simple, Li recalled, making her feel like she was visiting a friend's home.
"What we saw and encountered along the way aroused our team's creative desire to tell a good story about this place, this group of people and this love." Li Na said that cultural enrichment of Xinjiang is an important part of the Party's strategy of governing Xinjiang in the new era. She and her team want to take the dissemination of the excellent culture of multiple ethnic groups as the foundation, and tell the story of ancient Kyutian through cultural travel and performing arts, so that everyone can resonate with each other in the joyful and peaceful atmosphere of the performance and experience the deeper connotation of ethnic culture.
Enjoy a thousand years of history and customs in the immersion night tour
< P > In recent years, Li Na and her team have experienced a golden period of rapid development from tourism performance to culture and tourism performance. "In the past, the '1.0 version' of tourism performance focused on 'hitting the spot', while the '2.0 version' of cultural and tourism performance caught the train of high-tech development and focused on sensory shock," she said. At present, the 3.0 version of the entertainment industry should not only focus on looking good, but also deepen its historical and cultural connotation and empathize with the audience. The cultural and tourist performances with emotional resonance have more soul and vitality."
"Content is king" is the key words that Li Na keeps insisting on and practicing in her literary and travel performance creation. "How to capture creative stories from the excellent traditional Chinese culture? How do you create a smooth connection between multiple stories required by your partner? These are the questions that our artistic creation team has been thinking about and working towards in recent years." "Li Na said.
The cultural and tourism performance work "The Music of Ten Thousand Places Plays Yutian" is a good interpretation of Li Na's creative style and philosophy. On the evening of July 21, the work premiered in the old town of Yotegan in Hotan District, and the whole scenic spot was in a boiling atmosphere.
It is known that the Ten Thousand Fang Music Playing Yutian is divided into daytime performance and night performance. During the day, the theme of the performance is called "100 plays of ten sides", showing the ancient city of the Silk Road Sogte caravan, folk style; The theme of the night is "Story of the Old City". In the light and shadow, historical and cultural stories are told, and the prosperous scene of Ancient Yutian was recreated thousands of years ago, allowing visitors to fully appreciate the charm of outstanding traditional Chinese culture.
Li Na introduced that the night program mainly involved 11 links: "Phoenix Singing Kaesong", "welcoming guests hot dance", "Khotan City", "Music Dancing Khotan", "Spreading the Phantom of Silk", "mutual learning on the Silk Road", "Tiger in the Desert", "jade picking in the autumn night", "Sacred land like a dream", "Old City bubbling-over" and "Red night long Sky". With the singer singing the theme song "A Thousand Years," characters from 2,000 years ago (cast and crew) walk around the audience. Line immersion night tour new experience "a city two customs, a street a feature, a shop a story", so that the scene guests like through a thousand years of time and space.
In the old neighborhood, a thousand years at a time. By 10 p.m., the sky was getting dark in Hotan. The night performance "Khotan Yutian" and "Khotan Yutian" was launched. The cast and crew impersonated ancient figures such as shop attendants. Tourists paraded through the streets, interacting with the performers enthusiastically, and recreating the fireworks with unique characteristics of the Western regions. Dancers from the Central Plains and dancers from the Western regions meet on the same street, exchange their dancing skills and perform an exciting long song of the Silk Road.
On both sides of the road, the white-haired veterans were drinking while talking about life. Suddenly, the trumpets repeatedly, the strong enemy attacked, the veterans held the sword together, the general, with tears in his eyes, issued the order "this battle, have a family, have a mouth, have a sick or injured people do not go"... Accompanied by passionate music, the soldiers' feelings of defending the country in the segment of "Tiger in the Desert" moved the audience deeply.
And in the final segment, "The Red Night and the sky", a huge golden-winged bird spreads its wings across the bright sky, bursting into multicolored light. In a flash, fireworks were set off in the central square, actors and visitors sang and danced, and the whole city of Jotgan was lit up. Li Na said, "Taking the ancient city of Yotegan as its real scene, the Music of Ten Thousand Places reproduces the thousand-year history and ethnic customs through the excavation of the excellent traditional culture of Hotan, telling and retelling the most touching historical stories, deeply demonstrating that the destiny of all ethnic groups has always been closely linked to the destiny of the Chinese nation as a whole, and that Chinese civilization is the root of all ethnic cultures in Xinjiang."
Continuously build quality plays to promote the development of local tourism
In Li Na's opinion, as a part of cultural products, culture, tourism and performance have both artistic and commercial functions, but the two are not contradictory, but complement each other.
"In the current situation that the aesthetic appreciation of the domestic cultural and travel performing arts audience is gradually diversified, the creators should grasp the balance between art and business, and release more quality plays that the people are happy to hear." Li Na said.
In order to achieve the deep integration of art and business, Li Na usually requires the marketing team of cultural and tourism performing arts to participate in the creation of the whole process, and through the marketing staff to understand the market trends and locate the target customer groups. Behind the discussion of the relationship between art and business, Li Na is committed to creating a differentiated cultural travel performing arts repertoire, and "unreplicable" has become the main creative goal of Li Na and her team in the future.
Wuwei Vision and her future development, should be more inclined to tell good Chinese stories. Through the story of small people, glimpse the grand era; Through exquisite design, show the high standard of culture, tourism and performing arts.
"In the cultural travel industry, cultural travel performance is an indispensable part. Nowadays, many cities are building tourist towns and theme parks as the attraction points of urban tourism. A simple tourist town can only be a special architectural complex, and the cultural tour performance is the cultural core of the whole scenic spot. An excellent cultural and tourism performance can even become a major publicity point in the field of local culture and tourism, and become a new name card of the city, thus boosting the development of tourism economy." Li Na analysis said.
< /p>It is understood that Li Na will lead Wuwei Vision Company to land a red theme cultural tour performing drama "Taking Huashan" in Shaanxi. In order to perfect the wonderful content, Li Na visited the tourist performance market in Shaanxi Province, met local people and listened to the stories of the descendants of heroes... Keep telling the China story. Li Na and her team are on the road. (Figure/interviewee)
