/ Chaowen News/Guangzhou, August 09, 2022 -- On August 6, Xinrishi Electric Vehicles held a riding fun camping activity with the theme of "Riding fun Sports" at Taihu Mountain Camp. Together with young people who love life and love sports, they could unlock the first outdoor "riding" fun experience of Start of Autumn with riding, sports and home parties. To play with them in the way that young people love most, it has to be said that New Day's youth marketing has played a new trick.
Play a "new" pattern, new day is the soul of young people
< P > Young people pursue new things, new experiences, willing to interact and socialize, and as the concept of health more and more TA attention, outdoor sports is becoming the generation Z to meet new friends, enjoy the new life of the tide of fun. Xinri this "One ride fun Movement" camping party is the starting point for this, and young people launched a close dialogue.
The activity started with the young people's first new national standard retro cross-riding -- Xinri MIKU1 cycle around Taihu Lake. The high appearance level of the little sister riding MIKU1 riding in the wind at the end of summer and early autumn at the bank of Taihu Lake, beautiful people, noisy cars, beautiful scenery, the harvest of visual and physical and mental double cool experience.
At sunset, the party begins, hi fun Taihu Lake landscape camp! First, there is the vitality of the band to sing, bringing the immersive experience of Livehouse; Then in the interactive part of the product, the interesting questions and answers let everyone know deeply about the Internet celebrity "new" friend -- MIKU1. At the same time, they also got a strange gift. Everyone punched in the #180 degree straddle challenge and experienced a different "new" type of cycling. Then the star fitness coach took the popular "Compendium of Materia Medica" shuttlecock exercise, vitality burning the audience; Finally, with a super high sound wave, the home party to draw a perfect end. This riding fun camping, new day belongs to the way of generation Z fun life, made a group of soul fit friends.
Ride out the "new" experience, new MIKU1 better understand young people
In the camping party in the whole appearance of the new MIKU1, Yan has strength, harvest everyone's full love! Straddle type seat design resembles locomotive, suspension type appearance combination strong retro color, travel is the focus.
With Xinri automotive lithium battery, with excellent endurance and intimate safety protection, whether it is a commute or blast street travel, there are car quality to accompany every journey.The high-power motor has two riding modes of long endurance and strong power at the same time, which can be switched to meet different travel needs. 90/90-14 vacuum tire wear-resistant and explosion-proof, any terrain exploration; High performance inverted hydraulic front shock absorption and double cylinder disc brake, no matter flat city road or camping, adventure complex terrain can be easily dealt with.
Xingri MIKU1 also has the intelligent control function that young people like, one-button start, vehicle self-test, travel car without burden; And car sharing can narrow the social distance with new friends, become both excellent and out of the circle of friends artifact, enjoy every wonderful life!
< /p>This year, Xinri electric vehicles can be said to be the young marketing alive. Cross-industry communication: Create hot topics with leading brands in different fields and cross-industry linkage; Ring-breaking marketing: Create a cartoon IP image of "Li Xiang Guan", and use quadratic to talk to Generation Z; Use color to capture: hot models upgraded with a new color scheme to capture the young. To this camping party to break the social boundaries, resonate with the young soul, once again play a "new" pattern.
