Revitalize the first brand of new energy commercial vehicles and lead the era of new commercial vehicles remotely

2022-07-29 19:14 0

/ Aswen News/July 29, 2022 Guangzhou - On July 29, the first brand of new energy commercial vehicle Yuanyu ushered in a refresh and upgrade, releasing a new brand VI, brand definition and brand color, opening a new stage of leading the industry. Starting with the rejuvenation of the remote brand, Geely New Energy Commercial Vehicle Group will rapidly promote the new energy transformation of its brands such as Hanma Technology and Tang Jun Ouling to deepen the new energy transformation of the group.

Remote brand new visual complex into simple, to digital, modern, flat transformation, the new remote logo contains the letter "T", "U" and the number "0", meaning Technology as the lead, User-based as the core, focusing on creating a zero-carbon land transport and sustainable future. The new "Remote" Chinese standard font shows the temperament of stability, power, modern and technology, and the logo jointly forms a unified brand visual language. The new brand color is "Star Han grey" as the main brand color, with "evolution blue" and "fresh orange" as the brand identification color. With the brand renewal, the long-range new energy commercial vehicle will further practice the brand vision of "creating intelligent interconnection and leading green commercial use", and commit itself to becoming a "comprehensive technology service provider of intelligent green transportation capacity".

In the era of new commercial vehicles, the track value of new energy commercial vehicles is gradually prominent, and the penetration rate continues to rise. As the first brand of new energy commercial vehicle in China, Yuancheng not only holds the top position in the domestic new energy commercial vehicle market, but also has a more comprehensive layout in the overseas market. Looking back at the first half of 2022, the remote brand of new energy light trucks ranked first in the industry in the first half of the year. In June, the remote brand ranked first in the three sub-sectors of new energy light business, new energy light passenger and new energy light trucks. At the same time, Yuancheng new energy commercial vehicles actively explore overseas markets, a number of new energy products have landed in Europe, the Middle East, East Asia and other regions. In the fierce global market competition, long-range new energy commercial vehicles show strong brand confidence.

As the first commercial vehicle brand focusing on the field of new energy in China, Yuanchong has always adhered to the "research and development as the guide, focus on green intelligence" as the core of the new generation of commercial vehicle products and business development direction since its establishment. Based on the new generation of green and intelligent commercial vehicles, it has built three ecological market platforms: Green Huilian, All Things Friendly + Sunshine Mingdao and Alcohol Hydrogen Technology, and vigorously carried out the "1.2.3.3" market ecological strategy based on "business model". In the new commercial vehicle era, facing the diversified needs of the new generation of users, Yueng adheres to the concept of "defining commercial vehicles by scene", actively promotes the transformation of commercial vehicles from production tools to intelligent mobile transport capacity, zero-carbon logistics carrier and digital living space, and has completed the layout of the five product lines of heavy trucks, light trucks, small and micro cards, LCVS and buses, covering all application scenarios of commercial vehicles. In terms of technology, Yuchang has formed a technical route of urban commercial vehicles with the power system of pure electric drive and extended-range electric drive as the core, and a technical route of highway commercial vehicles with liquid hydrogen energy, methanol power and pure electric drive using electric change technology as the core. At present, Yuancheng new energy commercial vehicle has become the first commercial vehicle brand in China to complete the multi-energy layout and realize the new energy of the whole series of products.

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Entering the second half of the new energy commercial vehicle race track, the remote new energy commercial vehicle will take brand renewal as a new starting point, with the attitude of the industry leader, the enterprising attitude of the courage to break through, continue to lead the new commercial vehicle era.

Source: Corporate press release
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