/ Aswuntong/July 25, 2022 Guangzhou -- JD's open platform for small household appliances recently announced the results of the 2022 618 Mid-year Promotion Awards, and Aojiahua, a leading brand in the massage chair industry, made good news. With its profound brand accumulation and excellent innovative marketing force, Aojiahua official flagship store stands out among the top home appliance brands at home and abroad and won the "Marketing Star" award. OG7608TEN+ Star chair created by Ojiahua innovation won the honor of "New product star" in the creative collision of many excellent works.
Since the outbreak of the epidemic at home and abroad, people's consumption habits have changed dramatically, and the market environment has also faced major challenges. As a large enterprise with 26 years of profound accumulation, Aojiahua believes that The Times will bring challenges as well as opportunities. Therefore, while constantly breaking through the leading technology and improving its core competitiveness, Aojiahua has been exploring new retail routes to realize the integration of online and offline. Due to its outstanding marketing strategy and innovative products, it has won two honors issued by Jingdong small household Appliances Open Platform.Embrace change, innovate marketing to open up new routes
With the normal development of the epidemic, online has become the main track of brand marketing, Aojiahua with forward-looking thinking, already in-depth layout of online marketing platform. In addition to the award-winning Jingdong Aojiahua official flagship store, Aojiahua has also opened official sales platforms such as Tmall ogawa flagship store and Douyin Aojiahua official flagship store. Combined with the major traffic platforms such as Xiaohongshu, Yidouchi Candy and What's Worth Buying, Aojiahua has sustained exposure in the form of youth and diversification, accumulated word-of mouth and brand influence, and achieved a large sales promotion and attention on 618 Double harvest.
AoJiahua's marketing services have been recognized by consumers for a long time. Based on the brand's long-term strict quality control, it has obtained the six authoritative certification of China Quality Inspection Association. This year, Aojiahua upgraded its marketing services again with the innovative launch of "SVIP exclusive service". If you buy Aojiahua high-end intelligent massage chair, you can enjoy one-stop service of delivery, installation, repair and maintenance, and solve the problems of entry, transfer, maintenance and replacement for free. In addition, Aojiahua has become the first brand in the industry to provide free lifetime warranty service for massage chair, which adds a strong endorsement for brand marketing.
Innovative products, define the future with intelligent technology
Innovation drives brand development, leads the industry to the new, but also carries the brand insight and sincerity of consumers. Aojiahua launched OG7608TEN+ star chair this year, with excellent product force and innovative massage technology, as well as many consumers since the listing of the favor, one stroke won the Jingdong small home appliances open platform only two seats of the "new star" honor, this is OG7608TEN+ star chair leading technology and intelligent innovation affirmation.
Aojiahua has been focusing on the field of intelligent massage for 26 years, the award-winning OG7608TEN+ star chair is crowded with the essence of Aojiahua technology. This massage chair is mainly for the public massage chair consumption of ten thousand yuan level, it is equipped with segmental 10 seconds automatic scanning of the innovative body shape detection method, as well as bioelectric reaction sensor and other innovative technology of Aojiahua, so that users enjoy the soothing life brought by intelligent technology. More equipped with 3D air sensing movement, 128cm SL guide rail and 50 groups of whole body large air bags and other luxury configuration, reconstruction massage experience new boundaries.
Good news, Aojiahua adhere to the all-channel and multi-level layout, in 618 marketing, in addition to the online brand voice, sales win-win, top Jingdong health appliance category, offline stores also perform well, the terminal image is constantly iterated and upgraded, and outstanding Sales business ability, home to the store service, stood out in the selection, praise repeatedly.
Among them, Xi 'an Vientiane Tiandi Store won the "Monthly Performance Index achievement Award" in the 6-month incentive plan, and Shenzhen Yitian Holiday Plaza store also won the "Monthly sales index achievement Award". Hangzhou Mansion store won the "Star Store Award" because of its outstanding marketing ability. In addition, many offline stores of Aojiahua also won the award load, highlighting the excellent marketing and service strength of Aojiahua stores.
< /p>This time won the honor award of JD's open platform of small household Appliances in 2022, and the successful news of offline stores spread frequently, which is not only a kind of affirmation, but also a kind of incentive for Aojiahua. In pursuit of high-quality intelligent health products and marketing services, Aojiahua always pays attention to global consumers' demand for a better life. Therefore, Aojiahua will continue to enable people to live a better life with the temperature of science and technology, and also hopes to become a leader in the global health technology industry.
