Guangzhou, April 06, 2022 -- The 2022 Red Dot Award in Germany, which has attracted much attention in the industrial design industry, was announced recently. BOE(BOE) has launched BOE MAX for the ultra-high-definition large-size commercial market The 110-inch 8K peak extreme wisdom version stands out from more than 20,000 pieces of design quality from nearly 60 countries. With "excellent design quality", it has won the Red Dot Product Design Award in the category of "TV and home entertainment equipment" in 2022, showing the leading strength of BOE in the field of large-size intelligent display terminals.
As one of the most authoritative and influential design awards in the world, the German Red Dot Design Award is known as the "Oscar of design". The winning BOE MAX 110 "8K Peak Ultra Smart Edition uses Mini LED backlight display with 3,024 local dimming areas,8K resolution ensures extremely high imaging quality, and is equipped with BOE's unique ADS Pro technology, refresh rate up to 120Hz, bring colorful, extremely smooth viewing experience. Through BOE's unique "mountain" design language, the product achieves a super-size screen with a thickness of less than 3cm. At the same time, it adopts a large-size Open Cell front fitting process. The 2.4-meter-long display screen is surrounded by a frame only 1.6mm thick, providing users with multi-screen connection and almost seamless experience. It is understood that "Peak" design language, as a set of product design system of BOE for large-size intelligent display terminals, aims to build thin and solid product quality. It has been implemented in BOE's 85-110 inch large-size family products.
In addition to outstanding industrial design,BOE MAX 110 "8K peak wisdom version can seamlessly switch between exhibition, shopping mall, office and home, bringing convenient intelligent interactive experience for customers. It is worth mentioning that BOE(BOE)AI video enhancement algorithm equipped with this product can enhance the quality of video images in real time, bringing clear and smooth viewing experience. At present, AIoT technology independently developed by BOE has been widely used in intelligent all-in-one machines, large-size intelligent display terminals and so on.
In recent years,BOE has continuously accelerated the development of Internet of Things innovation and launched a series of intelligent terminal products such as intelligent all-in-one computer, large size and splicing. Among them, the sales of smart all-in-one computer products doubled year-on-year in 2021; Sales of large-size products increased more than five times year-on-year in 2021. The BOE MAX 110 "8K Peak Jizhi version, which won the Red Dot Award this time, is one of the representative products of the large size series. In the field of large-size intelligent terminals,BOE has achieved full coverage of 85 inches to 110 inches, and has gradually been applied in smart retail, smart conference, smart exhibition and other scenes. In the future,BOE will launch more intelligent display terminal products under the guidance of the "Screen of Things" strategy and with the support of the leading AIoT technical capability, and continue to bring consumers more convenient and beautiful new experience of intelligent display.
