If this small and medium-sized enterprise only sales, you will live very tired, in fact, many small and medium-sized enterprises, are only the sales department, no Marketing Department, he thinks, sales department, I send a person can give me money back.
The sales department is equivalent to a one to do the customer, the Marketing Department, is a piece of do the customer, with the market, your purpose is very clear, because you know where the customer is, you put the customer pile, you use what language to communicate with the customer, he is the most efficient, it is processed, he is twice the result with half the effort, he is several in one stroke. But it is up to the SME owner to know what marketing is, because most of us are from following, copying, copying, he is also used to in the boom ah, I super ah, imitation ah can make money, no one wants to rush to harvest, but now The Times are difficult, you can use the old harvest method to find no good, At this time, people begin to pay attention to how to do, if you look for a year's marketing promotion at this time, you will understand that your company used to be a one-legged jump. Now you have to walk on two legs, efficient and not tired, so it's a change in consciousness. If you want to grow up, you have to start from here. Without the Marketing Department, you will get up when you grow up. If you do not have the Marketing Department, you will never have a big day, because you cannot grow up. It doesn't sum up the logic of your success, so you're an accidental success, you don't elevate it to inevitability, and the Marketing Department is taking it from accident to inevitability.
