Great Power Craftsman + Event IP: Three Trees Waterproofing boosts the industry development and empowers the brand

2021-08-03 10:43 0

When it comes to home decoration industry events, Three Trees tile inlaid competition must be on the list. The professional skills competition that has detonated in Changsha, Haikou, Quanzhou, Nanjing and other cities has opened the curtain of the second edition in the anticipation of many industry colleagues. This is not a simple industry competition, but also the strategic layout of Sanshu on the road to build a professional brand of waterproof tile inlay system. While promoting the development of tile glue industry and excavating new forces in China's inlay industry, Sanshu's waterproof brand will be endowed.

  Open a new mode of IP marketing for events

With its strong brand strength and healthy and green brand image, Sankishu has come out on a road to lead the development of the industry. The second Sankishu Ceramic Tile Veneer Competition will aim at stricter technology, more sessions and higher level, with regional boutique competitions as the starting point, to create a well-known event IP in the industry, and effectively help the brand to reach more people.

The event will last from May to December this year, with a total of 9 city competitions and a final. There will be waterproof industry elites from all over the country to show their skills and compete for the championship. In addition to offline activities, the competition will also complete online promotion through new media and other platforms, so that Sankeshu waterproof brand concept of "green and waterproof, long life and safety" will be deeply rooted in people's hearts. The exposure of the event will be far more than ten million levels, and three trees waterproof, a new IP marketing model for the event, will also become an industry case model.

  Safety and quality assurance drives the development of the industry

From product performance to brand empowerment, Sankishu Waterproof always insists on providing partners with stronger brand influence, providing users with higher product quality, adhering to the consistent green and healthy development, which has been fully reflected in the creation of the event IP.

It is worth mentioning that, three tree waterproof also hand in hand with China Ping An, for the product system to provide 20 years of safety quality assurance, from production, sales to construction, use links, really do not worry about quality assurance.

In the months of competition, the product strength of the three trees will be repeatedly verified, and the workers and masters will learn from each other in the competition, improve their technical level, and compete for the honor of "Great Craftsman". The competition will select gold craftsman, silver craftsman and bronze craftsman, and provide the workers and masters with rich bonus gifts and mysterious awards. As the winners of last year's competition put it: "Competitions like this allow us to see advanced product systems and processes, and the overall level of the industry continues to improve through healthy competition. "For me personally, the award represents recognition of my paving skills and an endorsement for my future work."

From the schedule revealed in the second Three-Tree Tile inlay Competition, Three-Tree Waterproof is committed to creating the IP core value of the event, starting from the basic product system, guided by standardized construction technology flow, and striving to make this event become a competitive stage, but also promote the industry colleagues to exchange and learn a grand event. With the popularity of the event IP of Three Trees, the ceramic tile glue industry standard and construction technology will be redefined again. It is a win-win event for the whole industry, three Trees waterproof brand and workers' masters.

  Both supply and marketing empower the brand

For Three Trees waterproofing dealers, this competition hosted by Three Trees, is a great opportunity to expand the local market share.

Competition IP marketing, drainage is the primary purpose, in addition to the current can bring more customer flow to the store, drive offline sales, but also attract more people to look at the field of home decoration, for dealers to bring a new marketing growth engine.

More importantly, this event will radiate the whole country from the point to the surface. It will deeply bind "tile veneer" and Sanshu waterproof brand, so that when consumers make tile veneer, they will immediately think of creating a professional brand of waterproof and tile veneer system -- Sanshu waterproof, so as to realize the effect of expanding potential customer base and brand voice.

  Take competition as the core, build a waterproof power

Over the past year, Sanshu has signed contracts with Olympic champion Wu Dajing, talented young woman Gu Ailing and the Chinese national short track speed skating team, indicating Sanshu's determination to expand its influence in the industry with the help of the Beijing Winter Olympics.

The second Sanshu Tile Veneer Competition has given the players the opportunity to show their style on the professional stage. On the track of the ceramic tile glue industry, Sanshu Waterproof will carry forward the brand spirit of better quality, more efficient and healthier, maintain the leading edge by building the IP of the event, deliver the brand concept of "green waterproof, long life and safety", and show the responsibility and responsibility of the big brand.

In the future, Three-tree Waterproofing will accurately grasp the Winter Olympic Games, a national event, and strongly enable the IP of the event, realize the triple explosive of brand, product and technology, and bring a wonderful professional competition for the industry and beyond. With the holding of the second Three-tree tile inlaid competition, the professionalism of Three-tree waterproofing will be more distinct. Its huge commercial value and brand strength will highlight undoubtedly.

Source: Corporate press release
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