Based on Sichuan Shu, radiation southwest. Recently, Jinjiang International Vienna Hotel Co., LTD. 's brand investment sharing meeting was held in the Chengdu Shuang Nan store of Keriade Hotel. A total of more than 80 investors from all over the country gathered here to listen to the Vienna brand of hotel investment.
The brand sharing of Kerryard Hotel, the strategic cooperative brand of Vienna Hotel Co., LTD., has attracted close attention from the investors present. At the event site, Keriad Chengdu East Station project also won the special prize of the day's lucky draw "half a year management fee reduction".
Investor Mr. Wang Lei has successfully joined two Keriade hotel projects in Ziyang, Sichuan Province and Guiyang, Guizhou Province. At the event site, Mr. Wang Lei shared with other investors his reasons for choosing Keriad Hotel. First of all, Kerillard Hotel from the French Louvre hotel Group, overseas gene excellent, distinctive product features, full of selling points. Second, the hotel is developed and operated by the Vienna team, which ranks first in the category of mid-range hotels in China, and the business performance is guaranteed. Thirdly, Luffu Hotel Group and Vienna Hotel Co., Ltd. belong to Jinjiang International Group, which can obtain multi-dimensional and full-chain resource support provided by Jinjiang International platform. He is confident that the hotel will grow in China.
The brand concept of Kerillard Hotel originated from the age of Great Navigation in the late 15th century. It is a business and travel hotel brand that promotes independence, individuality and a never give up attitude towards life. As the brand slogan puts it, "Seize the Moment | live in the present, enjoy the Moment" is Mr Carey's want to pass to each dream on the road of brand concept.
From the lobby World space decorated with globes, world maps and quotes from explorers, to the Travel Book bar featuring travel, adventure, history and food books, to the craft beer bar featuring craft beers from around the world, guests can experience the joy of exploring the world from every aspect of their stay.
At the HFE Shanghai Franchise Exhibition just ended on November 28, Ms. Zhang Min, head of Keriad Hotel China, delivered a keynote speech titled "The Strong Rise of Travel and Exploration Brand -- Keriad", which revealed that Keriad Hotel will enhance brand goodwill by strengthening brand experience. These include building a global flagship store, using the brand's 20th anniversary to upgrade its core and increase social media engagement.
At present, Carey Yard Hotel to Chengdu as the core of the layout in the southwest region. At present, we have opened a brand flagship store, built a hotel in the core area near Shuangliu Airport, and launched quality projects in Yibin, Luzhou, Ziyang and Guang 'an in Sichuan Province. With the arrival of more and more cities in Southwest China, the strategic layout of the hotel in Southwest China is becoming a reality step by step.
In less than 2 years since its entry into China, Kerillard Hotel has officially opened about 50 hotels, signed about 200 projects, serving more than 300,000 guests, from the design style, service concept and investment value and other aspects of the industry recognition. Since 2019, Kerryard Hotel has won the MBI Golden Airlines Award, AHF Asia Hotel Forum Star Award, China Hotel Brand Summit Forum "Excellent Investment Value Hotel Award" and Global (China) Outstanding Mid-range Hotel Brand. In the next three years, the hotel will continue to expand the domestic market, and strive to reach 300 opening scale.
