From November 26 to 28, 2019, Campanile Hotels, a subsidiary of Jinjiang International Group, exhibited at the 7th China (Shanghai) International Hotel Investment and Franchise Exhibition. Mr. Xiao Bo, President of Campanile Hotels China, and Mr. Mathieu Rouri, Vice President of Operations for Greater China of Louvre Hotels Group, shared a theme titled "Bonjour! Campanile brings you to enjoy French Life" for all guests, restoring the unique French living scene, and looking forward to the investment prospects of Campanile, a French luxury hotel. In this exhibition, Campanile hotel attracted a lot of strength franchisees, and reached a number of signing intention on the spot.
In the domestic mid-end hotel market ushered in historic development opportunities, only with unique product tonality and brand appeal of the hotel brand to stand out in the fierce competition. In the keynote speech, Chopo and Mr. Mathieu Rouri shared Campanile's breakthrough.
Campanile was born in France in 1976. In 2016, kang platinum hotel WITH "STAY WITH US | every moment want to STAY," the brand idea of entering the Chinese market, to make French living life broken, fusion of unique service experience, to present the original French way to greet guests, reshape integrating fashion, young, dynamic international hotel in the end product.
Campanile Hotel creatively breaks through the boundaries of functional zones and builds the public area of the hotel into a boundless space integrating office, social interaction, entertainment and catering. With distinct personality, Campanile hotel shows people the relaxed and friendly French social interaction, so that guests can be free to be alone, meet with a few friends, or conduct business negotiations in a comfortable and casual environment. In the important festival of China and France. Campanile Hotel will host a variety of special experience activities, such as French Betancourt. By integrating French culture into the operation of the hotel, guests can better feel the comfortable and happy French sojourn experience.
In September, Campanile opened its fourth store in Shanghai on Huaihai Road, where authentic French style and modern temperament complement each other. At the same time, the Campanile Hotel and the Chammer du Jour, for the first time in the southern French city of Montpellier in the form of a "combination", for the value of commercial real estate projects to provide a new idea.
Based on its unique positioning and service experience, Campanile Hotels have won the MBI Golden Flight Award, the Star Award, the Golden Pillow Award, and the AHF Most Valuable Investment Award in 2019 alone, which further demonstrates the strong development potential of Campanile Hotels. To date, 16 Campanile hotels have opened in the Chinese market, with another 50 in the pipeline. It is expected that by the end of 2019, Campanile hotels will successfully cover 30 cities, and in the next 3 years, the number of Campanile hotels will continue to be set up in first-tier cities and new first-tier cities, reaching 300.
In the future, with a high degree of collaboration between the teams in Louvre and Vienna, Campanile Hotels will always adhere to the personalized style line, and create long-term and stable value for investors through a series of measures such as introducing new room products to the market, iterating the design concept of public area/meeting room, and building UCOOK global catering innovation base.
