No company can simply grow, and it takes almost a human will to expand overseas. Sixteen years is neither short nor long, but it is considered "fully mature" in China, where the average age of the average company is 3.5 years old. Especially like the news, press release as the main content of public relations enterprises, can survive in such a fierce industry, can be said to be lucky, can also be said to have a little strength.
Although it has accumulated a good strength in China and become a well-known enterprise in the industry, Zhaomintong is not satisfied with the status quo and stops ahead. It has a bolder idea: to send news abroad! This idea is not unique to this company, in fact, many of these press release agencies in helping clients do marketing, actively expand their business map has such a "grand ambition" - marketing to foreign countries.
Now, with the development of the Internet, logistics, how many goods are being traded at home and abroad, and how many companies are opening up in new countries, it's a good time for PR people to expand their overseas marketing. Because where there is a demand, there is a market! To tell the brand story to the foreign people, is how many PR people want to do, and how difficult it is to do. You may have seen some companies that were trying to grow abroad fail, and even their domestic business was affected. The process is hard, the harvest is even harder. But the company is not backing down.
In order to be able to send press releases abroad, Zhaomintong is constantly developing itself. It still remembers the importance of the media. The media is the mouthpiece of the enterprise brand. In the process of efforts, Asomtek continues to start from resources, constantly absorb media from all over the world, and strive to collect more high-quality media power. Up to now, the scale of "more than 24,000 domestic and foreign media" may be the confirmation of the efforts of Zhaomintong.
In addition to the integration of resources, Asomtek also sticks to its commitment through action. The operation mode of "transparent transaction, no rebate, promise effect" proposed since 2003, Aswentong still does not change its original intention, insisting on "clear price", only for the rights and interests of customers can be protected. Although this was not smooth at the beginning of implementation, and even the process was difficult, however, with the persistence of Zhaomun, this mode not only guided the brand owners, but also affected the industry rules of public relations, and at the same time brought a huge space for development.
Perhaps, there is still a lot of way to go for the overseas marketing of Aswentong. No one can predict the future development. However, as Aswentong always insists, one day, it will speak with its strength!
