SUPER WINE2016 the 17th Shanghai International Wine & Spirits Exhibition
The 17th Shanghai International Wine & Spirits Exhibition 2016
December 15-17, 2016 Shanghai New International Expo Center - China (No. 2345 Longyang Road, Pudong New Area, Shanghai)
December15-17, 2016 Shanghai New International Expo Centre -- CHINA
www.superwinechina.com
The unit was Approved by the department
Shanghai Municipal Commission of Commerce Shanghai Municipal Commission of Commerce
It was Hosted by the organizer
Shang Hai Entry & Exit Inspection and Quarantine Association. Shang Hai Entry & Exit Inspection and Quarantine Association
China National Food Industry Association (Expert Committee on Wine & Cider) China National Food Industry Association (Expert Committee on Wine & Cider)
Shanghai Import Food Enterprise Association Shanghai Import Food Enterprise Association
Shanghai Association For Liquor and Spirits Circulation Shanghai Association for Liquor and Spirits Circulation
The organizer is Organized by the organizer
Shanghai Golden Commercial Exhibition Co.,Ltd. Shanghai Golden Commercial Exhibition Co., LTD.
Exhibition summary
As one of the most professional purchasing fairs in China's import and export wine industry, Shanghai International Wine & Spirits Exhibition has been successfully held in Shanghai for dozens of times, with a total exhibition area of more than 150,000 square meters and hundreds of thousands of outstanding suppliers and buyers at home and abroad. The exhibition has attracted thousands of top suppliers from more than 40 countries and regions around the world with tens of thousands of wine products to participate in the exhibition. In the process of operation, the exhibition was organized by Shanghai Liquor Monopoly Administration, Shanghai Liquor Circulation Industry Association, Shanghai Wine Professional Association, Shanghai Imported Food Enterprise Association, International Wine Association, French Champagne Association, French Cognac Association, Mexican Tequila Association, Hong Kong Wine Chamber of Commerce, embassies and consulates and other domestic and foreign government departments and related industry organizations Strong support and participation; At the same time, it also attracted the attention of overseas organizations such as France, Germany, Italy, Spain, Chile, South Africa, the United States, Argentina, Portugal and Australia, and they organized groups to participate in the exhibition. Many overseas industry organizations hope to use Shanghai as a showcase and trading platform to introduce more and better quality wine and spirits products to China, so as to win China's huge market share and meet the huge consumer demand. In order to better for domestic and foreign wine enterprises to build a publicity, display and cooperation platform and a good marketing approach. The 17th Shanghai International Wine & Spirits Exhibition 2016 will be held in Shanghai New International Expo Center from December 15 to 17, 2016. The exhibition will be an important purchasing event for imported Chinese wines, which will provide a green channel and cooperation platform for foreign wine and spirits enterprises to enter the Chinese market. At the same time, it can help domestic and foreign wine enterprises establish their brand image during the exhibition, achieve their sales targets and expand the scale of China's wine consumption market. 100% focus on China's imported wine industry trade and transaction.
Concurrent activity
At the same time, the exhibition will also hold Shanghai International Wine Competition, new product release conference, international imported wine labeling and hygiene standards seminar, thousands of wine selection conference and a number of special wine tasting activities. Through the above activities, high-end seminars focusing on the forefront of the industry, practical and efficient professional buyers meeting, on-site interactive technical exchange meeting, authoritative experts national market and policy interpretation meeting, etc., rich exhibition content to the industry and the community to deliver the latest and most comprehensive industry information. Among them; Led by the Fruit Wine Expert Committee of China National Food Industry Association, Shanghai International Wine Competition has invited many internationally renowned wine experts to form a panel of expert judges to jointly develop a Chinese wine value evaluation system, which will be the first in China
New scoring and judging system in the history of the World Wine Competition. It also marks the birth of a historic evaluation mechanism in the Chinese wine field. The competition participants come from tens of thousands of wine producers and wineries in more than 40 countries and regions around the world. With strict standards and fair evaluation mechanism, the competition creates a platform for each participant to exchange international quality wine, seeking the world quality wine that belongs to the taste of Chinese consumers, and promoting the development of wine culture in China.
Exhibition category
Imported liquor: imported alcoholic products (including wine, brandy, whiskey, vodka, rum, gin, sake, sparkling wine, champagne, tequila, etc.), alcoholic food, service providers (organizations), etc.;
Traditional wine: domestic wine products (including white wine, yellow wine, health wine, etc.);
Fashion drinks: alcoholic drinks (including beer, cocktails, fruit liquor, etc.);
Alcohol services: alcohol accessories and appliances, alcohol education and training, alcohol service providers (alcohol investment institutions, logistics transportation service providers, alcohol storage service providers, etc.);
Alcohol media: Website, culture, advertising, gifts, recruitment, technology, etc.
Exhibition fee
International standard booth:
A: For domestic enterprises: 16800.00/ extension (RMB) 3m×3m
B: For foreign enterprises: 4800.00/ extension (USD) 3m×3m
Note: The standard booth (including: white siding on three sides, Chinese (English) lintel board, one consulting table, two folding chairs, full carpet, booth lighting, one 220V/5A power outlet and one waste basket. Free ice buckets, ice cubes, wine glasses and cleaning service will be provided.)
Indoor bare floor:
A: For domestic enterprises: 1500.00(RMB)/ square meter/exhibition period
B: For foreign enterprises: 480.00(USD)/ square meter/extension
Note: (minimum 36 square meters) "Bare space" only provides exhibition space, excluding display racks, display equipment, carpet, power supply, etc.)
Target audience
SUPER WINE 2016
Tens of thousands of wine importers and distributors in China and target audiences in Shanghai (4300 wholesalers, distributors and 57,000 retailers in Shanghai; Nearly 500 four-star companies
The above hotels; Nearly 4800 high-end western restaurants and hypermarkets, duty-free shops, night shows, high-end clubs, etc.)
Liquor trade and retail: importers, wholesalers, sales representatives, specialty retailers, specialty retail chains, etc.; Large supermarket and ordinary supermarket: large supermarket and ordinary supermarket purchasing center, beverage purchasing manager, wine industry manager, large supermarket and ordinary supermarket manager, etc.
Cafes, hotels and restaurants: hotels and nightclubs and restaurants (food and beverage managers, sommeliers), chain restaurants and chain hotels, etc.
Duty free business: duty free operators, ship tools dealers, duty free shops, airlines with purchasing departments, cruise and ferry companies with purchasing departments, etc
E-commerce industry: Designers of wine and spirits websites, wine and spirits buyers of such websites, etc
Why participate in Superwine
As the economic, trade and financial center of China, Shanghai has become the city of exhibition based on its own geographical advantages. With the rapid development of modern social economy, exhibitions of various industries have sprung up like bamboo shoots after rain. Superwine Exhibition as a professional exhibition of imported wine in China, in order to better create enterprise publicity and cooperation trade for imported wine enterprises as one.
1. For the purpose of trading. Exhibitors in the exhibition can meet the same industry purchasers, seek new customers, obtain orders, bring benefits to the enterprise.
2. For the purpose of collecting industry information and analyzing market changes. Because the exhibition gathered various enterprises in the same industry. Exhibitors can efficiently keep abreast of industry trends. It is said that if you know yourself and your enemy, you will not be in danger in a hundred battles.
Three, in order to promote the corporate image, enhance the visibility of the enterprise for the purpose. Enterprises to participate in the exhibition, must need a certain space, namely the booth. And the booth is divided into standard booth and special booth. Generally, a standard booth with the basic configuration of the host distribution, the cost is also lower. And here we mainly talk about the special booth. Special booth can be independently designed and built according to corporate culture, product concept and so on. Booth is an important symbol of corporate image. Now more companies are not really doing deals, but promoting their corporate image. The presentation is the main, the signing is the auxiliary.
According to the marketing theory, the German Exhibition Association will summarize the exhibition objectives: basic objectives, product objectives, price objectives, publicity objectives and sales objectives. Enterprises may have several purposes at the same time, but before the exhibition must be clear about their main objectives. This can be targeted to develop specific exhibition plans, more conducive to the organization of an excellent exhibition team, so as to achieve the best effect of the exhibition.
Traffic route
Shanghai New International Expo Center (SNIEC), the most convenient exhibition venue in Shanghai
Visit Golden Commercial: Shanghai Winexpo December 14 -16, 2016 Professional buyers can get unprecedented convenience. SNIEC is about 33 kilometers from Pudong International Airport in the east and 32 kilometers from Hongqiao Airport in the west. It can be reached by airport bus, subway or maglev train. Pudong International Airport, take Line 2 to Longyang Road Station, walk or transfer to Line 7 to SNIEC; About 40 minutes; Hongqiao International Airport, take Line 2 to Longyang Road Station, walk or transfer to Line 7 to SNIEC; About 50 minutes, by bus 989 section, bridge Line 5, Bridge Line 6 section, Fangchuan Special line, Dongchuan Special line, Huamu 1 Road, Airport Line 3, Airport Line 6, 975, 976, etc.
Please book now and reserve the best position as soon as possible to get the maximum exposure, stay ahead of your competitors and open up unlimited business opportunities.
