Nowadays, more and more enterprises begin to pay attention to user experience, because consumers have more and more right to speak. Products with high experience can win word-of-mouth communication among users.
The 2014 Marketing and Advertising Innovation Technology and E-commerce Solutions Exhibition, organized by UBM China, the largest business exhibition organizer in China, together with Shanghai Information Service Industry Association and China Fashion Network, was held at Shanghai International Guidu Hotel on May 15-16, 2014. This conference will focus on "Standards, Effectiveness, user experience".
Email marketing in the Internet marketing has a long history, we are not strange to this, but the real implementation of email marketing, a lot of customers have become at a loss. What kind of email marketing platform has good user experience?
It is reported that the competition in the mail marketing industry is changing from price war to service war. From product use to email delivery quality to the overall solution of email marketing, Focussend gradually stands out in the email marketing industry. At this exhibition, Focussend is presented as an email marketing platform with five-star user experience.
Convenient email marketing platform
Innovative and well-developed product features are very useful to users. Focussend email marketing platform was developed based on Asian user habits. In terms of operation design, in-depth investigation was conducted to master user operation habits, and commonly used function ICONS were placed on the main interface to reduce unnecessary operation steps and ensure simple and smooth operation.
Professional email marketing concepts
Email marketing is not only a tool, but also a marketing method. Focussend's life cycle marketing concept plays an indispensable role in the development of email marketing.
One-stop email marketing service
For the improvement of user experience, it is not enough to only have excellent products, but also very important to improve the service. At present, many customers know little about the specific operation details of email marketing. It is also very crucial to assist users to correctly use email marketing through one-to-one professional guidance.
Personalized customization
When the mail marketing operation to the mature stage, the customized mail marketing operators can help enterprises to step into the era of personalized mail marketing.
Liu Xiaoming, the marketing director of Focussend, said that only by constantly focusing on "users" and focusing on every detail can we create more satisfying products for customers. Focussend has always taken the improvement of user experience as its responsibility, so as to shoulder the mission of the industry and promote the development of email marketing.
About Focussend
Focussend(www.focussend.com), founded in 2008, is currently the best licensed email marketing service provider in China, and the first research and development company in China to develop an email service platform based on the advanced core engine in the United States that conforms to the Chinese user experience. Since its establishment, Focussend has been adhering to the core philosophy of "Simple, Reliable and Affordable", providing comprehensive email lifecycle marketing planning and execution services for tens of thousands of customers. Currently, Focussend provides professional and effective online marketing services to companies in various fields such as e-commerce, education and training, travel, aviation, hospitality, media and fast-moving consumer goods.
