On July 2nd, the "Unicom Three Commitments, Play the European Cup" ultra HD 4K football watching activity jointly organized by Love TV Media (Beijing) Co., LTD., Shandong Branch of China United Network Communications Co., LTD., Shandong Network Radio and Television Station was carried out in Jinan Shimao International Square, offering a summer feast for the majority of Quancheng citizens and the whole province Unicom IPTV users.
IPTV, namely interactive network TV, uses broadband private network, multimedia, communication and other technologies to provide value-added services including video (live broadcast, on demand, time shift, back watch), application and other services to home users. It is an important new media service form under the national three networks integration policy. In the past two years, Love TV Media company has joined hands with Shandong Unicom and Shandong Network Radio and Television to actively explore, research and develop new IPTV business, so that the current IPTV has been "flying into the ordinary people", become the main window to understand national events and enrich people's spiritual and cultural life.
During this European Championship, in order to facilitate the watching of fans, Love Media specially developed IPTV Euro exclusive EPG, focusing on and three-dimensional display of 51 European Championship matches and 24 teams. At the same time, users can not miss any game through playback, time shift and other functions, showing the huge advantages of IPTV new media business in the event communication.
During the event, the 2-meter-high Super Victor, the real mascot of the European Championship, had close contact with the fans and children, which brought the whole event to a climax. In addition, the scene also arranged a variety of hot dance performances, and wechat interactive links, instantly lit the enthusiasm of the audience.
The majority of participating citizens spoke highly of this activity and expressed the hope that there would be more such down-to-earth activities held. In the following summer vacation, Olympic Games and other important time, there will be a series of various activities to reward the majority of Shandong Unicom IPTV users.
