Anta, in collaboration with Kris Van Assche, has officially launched the co-created series and made its debut at the DSM flagship store in Paris

2025-11-24 14:21 0

/PRZWT/On November 21, 2025, Anta's co-created collection with the world's top fashion designer Kris Van Assche - ANTAZERO X KRIS VAN ASSCHE - was officially launched. And the sale event was held first at the Paris flagship store of Dover Street Market(DSM), a world-class avant-garde buyer store. This series is based on sustainable innovation, deeply integrating the aesthetics of high-end fashion with Anta's sports genes. This release marks Anta's entry into the global fashion context in a sustainable manner.

Dover Street Market, jointly created by legendary designers Rei Kawakubo and Adrian Joffe, is hailed as one of the most influential avant-garde buyer platforms in the world. With its unique curatorial perspective that integrates high-end fashion, street culture and art installations, DSM has long been regarded as a symbol of international fashion brands entering the global core circle. As one of the origins of global fashion discourse, Paris has long shaped the aesthetic direction of contemporary design. Dover Street Market Paris, located in the Marais district of Paris, is an important venue that carries the world's cutting-edge designs and avant-garde aesthetics.

In the DSM flagship store in Paris, the aesthetic language of the co-created collection by ANTAZERO X KRIS VAN ASSCHE is ingeniously integrated into the space, creating a low-key yet highly recognizable style tension. The audience slowly walked through the corridor dominated by pure black and felt the style of the series through the series of promotional films hung on the walls. Finally, in a minimalist space, one can feel the texture and craftsmanship of the physical objects, and appreciate the juxtaposition and reorganization of sports and fashion, functionality and aesthetics.

The co-created collection of ANTAZERO x KRIS VAN ASSCHE was officially announced in the form of a preview event in Shanghai in September 2025, presenting the entire collection of items for the 2025 autumn and winter season in its entirety. This time, the brand has carefully selected the most representative autumn and winter items for DSM Paris to present the integration of Anta's sustainable innovative technology and Kris Van Assche's design language.

The Winter sports jacket series (Outerwear & Knitwear) is made of recycled nylon fabric to create down and cotton clothes for autumn and winter. The categories include jackets, skirts, two-piece sets, and jackets. Paired with woven shirts made of recycled polyester, it presents a fashionable look that combines sportiness and winter warmth. The recycled nylon fabric selected for the series is made from discarded old clothes and industrial scraps. By leveraging recycled nylon technology, resource recycling is achieved. This ensures functionality while effectively reducing reliance on petrochemical raw materials and lowering the environmental burden.

Among them, the recycled nylon quilted long down jacket continues the design that combines functionality and fashion. It is filled with 400g RDS 95 goose down and paired with a stand-up collar and a knee-length garment to provide full-body protection. The double-breasted front flap and adjustable belt make it easy to freely switch between casual and refined looks. The built-in chest pocket allows you to carry items with you, further enhancing the functionality of the item in daily use and providing a practical and tasteful wearing experience for winter outings.

The Vegan Leather collection features mycelium leather for autumn and winter suits, including parkas, sport jackets and casual sportswear sets. Its raw material, mycelium leather, is derived from non-edible biological resources. It is fermented by specially selected strains to generate bio-based fibers and achieves negative carbon emissions through a circular process. It has the material advantages of being low-carbon, circular and sustainable. Meanwhile, the combination of vegan leather and the stitching techniques of leather goods fully demonstrates the ingenious intersection of fashion design and innovative sustainable materials. Among them, the women's dress continues the series' aesthetic. Through the combination of a pocket at the waist and multi-color drawstrings, the silhouette appears more neat and tidy in both opening and closing, presenting a simple, modern and highly recognizable fashion expression.

This collaboration between Anta and Kris Van Assche is a truly co-creation practice. Speaking of this collaboration, Kris Van Assche said, "All the materials provided by Anta enable me to present the ideal design without any restrictions." The designer is deeply involved in the entire process from fabric selection to the construction of the visual system, while Anta brings a sustainable foundation to the entire series in terms of materials and production. The two closely collaborate to jointly explore the boundaries between functionality and aesthetics. This "from design to craftsmanship" full-process co-creation model enables the product to achieve a closed loop between fashionable expression and mass production.

The ANTAZERO X KRIS VAN ASSCHE collection has landed at the flagship store of Dover Street Market in Paris, marking Anta's entry into the core circle of international fashion through the integration of sustainable innovation and global design forces, and initiating a direct dialogue with global fashion trend practitioners.

The ANTAZERO X KRISVANASSCHE co-creation series will be launched simultaneously on November 25th at the ANTAZERO Zero Carbon Mission Store on Wukang Road in Shanghai, the official Anta mini-program, and the official Anta Tmall online store. This collection will also be available at B1OCK, a fashion boutique department store located in Tianmu, Hangzhou, from December 1st to December 14th.

Source: Corporate press release
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