/PRZWT/In order to further enhance the brand of "Ningxia" agricultural products and increase the popularity and market competitiveness of Ningxia's aquatic products, the Autonomous Region Agricultural Publicity and Education Exhibition Center held the "Rare Good Products in the Water of the Frontier" Ningxia Aquatic products Promotion event at the Ningxia Famous and Special Agricultural Products Exhibition and Sales Center from September 18th to 19th, 2025. This event attracted the participation of the general public through multiple forms such as promotional markets, discounts for reaching certain consumption amounts, and interactive raffles, further promoting the scientific and technological achievements and characteristic industrial culture of Ningxia's aquaculture industry.
This event offers a dual discount of "online group purchase full reduction + offline consumption deduction", truly benefiting the people. Consumers can purchase 80-yuan consumption vouchers worth 100 yuan through the Douyin account of "Ningxia Famous, Quality and Special Agricultural Products Exhibition and Sales Center". These vouchers can be directly deducted when making on-site purchases at the exhibition and sales center during the event period. To expand the coverage of the event, the organizers specially invited local group-buying experts from Yinchuan to visit the site. They showcased the grand occasion of the event through short videos and attached group-buying links. Consumers could place orders and stock up on coupons with one click, achieving the goal of "enjoying discounts online and quality products offline".
It is understood that the exhibition and sales center will gather high-quality aquatic product and characteristic agricultural product enterprises around Yinchuan on site, and showcase core products such as white shrimp from South America, rice field crabs, aquaponics vegetables and snacks. All aquatic products are "caught on the same day" to ensure freshness and quality. While consumers are enjoying the full-reduction offers, they can also have a direct understanding of the scientific breeding techniques and ecological advantages of aquatic products in Ningxia. In addition, customers who spend over 100 yuan can also participate in the "Fishing with You" lottery event to win exquisite gifts of Ningxia agricultural cultural and creative products such as canvas bags, coasters, fridge magnets and intangible cultural heritage paper-cutting, which are both commemorative and practical, adding more surprises to the consumption experience.
This event, through intuitive product displays and interactive experiences, is an innovative attempt at the deep integration of agriculture and culture, as well as online and offline. In the future, the Autonomous Region's Agricultural Publicity, Education and Exhibition Center will continue to carry out promotional activities for such agricultural products, promoting more high-quality agricultural products to leave Ningxia and reach the whole country.
