/PRZWT/SHENZHEN,October 23,2024-On October 17,the"2024 Oriental Imagery Fashion Festival(China)"kicked off at the Grand Hyatt Luohu District.The event focused on the inheritance and promotion of oriental culture,using jewelry as a carrier to integrate the beauty of China.It attracted more than 40 well-known jewelry companies,including Zhou Dasheng Jewelry,to bring their designs to the exhibition,creating a fashion feast with a surging national tide.
The 2024 Oriental Image Fashion Festival is themed with"Guoyun Huaguang",with the vision of reconstructing the global fashion pattern and taking control of the fashion discourse,exploring the contemporary expression of traditional culture in China's jewelry industry,so as to promote the development of China's jewelry industry.Zhou Dasheng Jewelry,a well-known jewelry brand in China,was invited to participate in this ceremony and jointly explored the ultimate art of jewelry with international first-line brand designers such as Bulgari and Dalbis.
The event was splendid.At the much-anticipated awards ceremony,Zhou Dasheng Jewelry was crowned with glory and was awarded the"Oriental Image Fashion Festival(China)National Style New Rhyme Award",which was received by Mr.He Xiaolin,Vice President of Zhou Dasheng's Board of Directors,as a representative.
This award is not only a tribute to Zhou Dasheng's exquisite craftsmanship and outstanding design,but also a high recognition of his unremitting exploration and outstanding contribution to traditional Chinese culture.
On the road of innovation in gold craftsmanship,Zhou Dasheng jewelry continues to innovate.At the scene of this Oriental Image Fashion Festival,Zhou Dasheng brought a highly representative national treasure joint series"Hanami Ronghua"set of products in the product matrix.This series of products is inspired by the jacquard elements in the fourth season of"National Treasure",which Zhou Dasheng exclusively titled"Hundred Flowers",and combines traditional elements such as Chinese palace fans and flower windows to ingeniously integrate the image of wealth and glory into the product design.Gold embellishment with gemstones and pearls adds a sense of luxury,highlighting the delicacy and nobility of the product.The product also adopts traditional hand-carved techniques,supplemented by delicate meticulous gold painting and colored enamel craftsmanship,with distinct color layers and elegant style,perfectly reproducing the aesthetic style of the Song Dynasty,fully activating the vitality of Chinese excellent traditional culture,and also allowing traditional culture to approach public life in a more vivid way.
2024 Oriental Image Fashion Festival(China)is a grand event for global,authoritative and comprehensive cross-disciplinary professionals.Zhou Dasheng witnessed the jewelry art treasures of"Chinese elements,world resonance"at the event site,and deeply felt the magnificent picture of China's jewelry industry taking cultural confidence as its wings and soaring on the world stage.I believe that in the future,Zhou Dasheng will unswervingly uphold the spirit of ingenuity,focus on inheritance and innovation,and strive to make products carry unique cultural charm and spirit of the times,become a business card to show the brilliant light of Chinese jewelry,and let the world appreciate the unique charm and excellent quality of Chinese jewelry.
