/PRZWT/SHANGHAI, July 15, 2024 - In the field of smartphones, the rapid development of generative AI technology is transforming the user experience. Among the smartphones released this year that focus on AI applications, the Samsung Galaxy S24 series has made a new interpretation of mobile AI through a series of innovative experiences empowered by Galaxy AI. Through self-developed Gaussian models and many proprietary small models, Galaxy AI has reshaped mobile applications that are closely related to work and life, providing users with a smarter and more efficient experience.
Unlike previous mobile AI experiences, Galaxy AI brings more than just a "chatbot". Samsung chose to take advantage of the strengths of generative AI in machine translation, point of view extraction, automatic speech recognition, Chinese OCR, etc., and deeply integrate these technologies with the Galaxy S24 series operating system and native applications. Through diverse applications, it has changed the user's experience in communication, productivity and imaging.
Breaking down language barriers
Communication is one of the most basic functions of a smartphone. With the increasing frequency of cross-border business and travel activities, language barriers have become a major challenge in cross-border communication. The Samsung Galaxy S24 series seamlessly implants the translation function into many native applications through its powerful machine translation capabilities, allowing users to communicate smoothly in different language environments.
The real-time call translation function is a highlight of Galaxy AI in terms of communication. This function is integrated into the native call application of the Galaxy S24 series, which can provide real-time two-way voice and text translation during calls. Whether users are discussing business with overseas customers or traveling in a foreign country, cross-language communication can be easily realized. It is worth mentioning that this function is based on a completely offline AI technology implementation, which ensures the security of user privacy.
In addition to call translation, the Galaxy S24 series also integrates a powerful translation function in the mail and SMS application, which currently supports 16 languages including Chinese. When communicating face-to-face, writing emails or text messages, browsing a web or taking notes, the translation function can be called at any time, which not only facilitates daily communication, but also provides great convenience for business communication.
Boost mobile productivity
Mobile office is another important application scenario for generative AI. The Samsung Galaxy S24 series brings the intelligent experience of AI into native applications related to productivity, making users more efficient in handling work and life affairs.
The built-in Transcription Assistant function of the Recorder app can quickly transcribe recordings into text. Whether it is a recording of a meeting or an occasional inspiration saved by voice, it can be converted into text that is easy to read and share with one click, and can intelligently generate a summary of the content. This function greatly improves the efficiency of meeting minutes and note organization, allowing users to focus more on the content itself. The Note Assistant in the Samsung Notes app can intelligently create note templates according to different scenarios such as regular meetings and classes, or generate a cover with a short summary for the note content, which is easy to organize and find later.
The Samsung Galaxy S24 series also pioneered the circle-and-search function. When you see content of interest on the screen, whether it is text, pictures or videos, just press and hold the Home button, then circle, highlight, paint or touch the selected object on the screen, and the phone can intelligently recognize the corresponding content and display the search results immediately. The whole process does not require jumping out of the app you are using, nor does it require thinking about keywords, which not only greatly improves work efficiency, but also allows users to focus more immersively on what they are reading or watching.
Creative Imaging New Experience
Imaging has always been a strong feature of the Samsung Galaxy S series. The cameras of the Samsung Galaxy S24 series are powered by the new AI imaging tool suite "Hypervision Imaging", leveraging the power of AI to bring freedom of creation to every stage of shooting, editing and sharing.
Not only that, but the Samsung Galaxy S24 series also features generative editing, which can bring back to life those carefully taken but not ideal photos. Users can adjust the tilted screen to level or move the position of an object in the screen as they wish, and the generative editing will be responsible for intelligently filling in the gaps left by these operations. The logic behind this experience is entirely based on the actual needs of the creator, and let the generative AI serve the creativity.
With a series of native applications empowered by Galaxy AI, the Samsung Galaxy S24 series has attracted the attention of many consumers once it was released. According to a survey report by market research firm Counterpoint, among the 10 best-selling smartphones with generative AI functions in Quarter 1 this year, the Samsung Galaxy S24 series occupied the top three with a 58% share, and the Galaxy S24 Ultra became the highest-selling AI phone in the list with a share of more than 30%. This excellent performance also helped Samsung become the smartphone brand with the highest shipment volume in the world in the first quarter.
