/PRZWT/Beijing, April 28, 2024 - From April 24 to 26, the 30th China International Radio and Television Information Network Exhibition (CCBN2024) was grandly held in Beijing. This year's conference, with the theme of "Radio, Television and Audiovisual Better", comprehensively showcased the new achievements in the field of radio, television and audiovisual with information to cultivate new kinetic energy and use new kinetic energy to promote new development.
As a pioneer who has been deeply involved in radio and television new media for 20 years, BesTV has interpreted "AI at the corner" with cutting-edge products and solutions this year, and fully displayed AI upgrade technology products such as "intelligent moderation platform", "intelligent recommendation operation service platform", "folk language communication", "AIGC Wenxin Diaolong", "barrier-free audio-visual"; "cloud series" innovation projects, "51 cinema" and other ultra-high definition application services; and "digital travel", "live star + OTT" and other innovative formats... Empowering the audio-visual industry with a new concept, calmly arriving at the user's direction, and radiating the infinite future of large screens.
New experience, deepening dual governance and building new standards
At the BesTV booth, the first thing that came into view was the "Deepening Double Governance" exhibition area: the TV interface of the Shanghai IPTV platform, the Oriental Cable platform, and the popular Internet TV platform was presented one by one, and the multi-angle and multi-platform visual display of BesTV's active implementation of the rectification results required by the "Double Governance" work.
In 2023, as a Shanghai IPTV integrated broadcast control platform, BesTV, together with Shanghai Telecom, Shanghai Mobile, and Shanghai Unicom, completed the update and upgrade of the IPTV user TV interface in Shanghai. At the same time, BesTV strengthened the TV public service attributes, continuously optimized and expanded the free content supply, and newly planned 100,000-hour content free area, improved quantity and quality, and direct access to the home page. On the other hand, as the broadcast controller of Popular TV and Lenovo TV, BesTV has continuously optimized and strengthened the management of Internet TV broadcast control, and has also completed the update and upgrade of the TV interface of these two TV manufacturers, optimized page settings, and standardized ordering processes. It truly brings a new viewing experience of "watching TV, simpler, more comfortable and more clear" to large-screen users.
New scene, creating a new "visual" world of cockpit
At the scene, a brand-new Wenjie M9 Panorama Smart Flagship SUV was very "eye-catching". This smart cockpit equipped with Huawei's full-stack technology attracted a large number of experiencers to watch the test ride, and the new concept of "vision" in the cockpit detonated the topic.
On the same day as the exhibition, Huawei's smart car solution conference was also held in Beijing. Cao Yali, president of BesTV, attended the "Hongmeng Cockpit Theme Forum" held in the afternoon, delivering a keynote speech entitled "Good Wind" Screen "Leveraging, New" Vision "of Cockpit", and discussed the new future of smart cockpit development with industry partners. At the scene, BesTV won the title of "Outstanding Partner of Huawei Smart Cockpit in 2023". The "BesTV Philharmonic" classical music and other high-quality content created by BesTV are combined with the sound and visual experience of Audio vivid + 4K equipped with Huawei smart car solutions to release the surging sense of hearing, bringing users unparalleled visual and auditory enjoyment, and creating a new "visual" world of cockpit with "the car not moved, the heart is far away".
New potential energy, AI + 5G innovation is at the right time
On April 23rd, the signing and launching ceremony of the "AIGC Industrial Application Strategic Cooperation Agreement Based on the Big Model" led by the Research Institute of Radio and Television Science was held at the CCBN theme report meeting. Lu Gang, Vice President of BesTV, attended and signed an agreement with more than 20 enterprises and institutions in the industry. In the future, BesTV will cooperate on the construction, deployment, application and promotion of the large-scale audio-visual model of radio and television, and jointly promote the rapid development of new quality productivity in the fields of radio and television media and the Internet. As the first technological innovation enterprise to put forward the "New View of TV", BesTV is fully embracing the new momentum brought by new technologies. In 2024, the "ALL IN AI" strategy was proposed to focus on ultra-high-resolution video fields including 4K, 8K, Dolby, Audio Vivid, and XR.
The Intelligent Auditing (IA) platform on display at the booth can use AI to detect violations of video content (including three dimensions of picture, audio and text), support custom audit types, thresholds, galleries, sample return and other personalized configurations, and greatly improve the moderation efficiency by 70%.
BesTV's self-developed AIGC "Wenxin Diaolong" new content production platform innovatively integrates advanced AI technology. By independently training large models and deploying cutting-edge technologies such as efficient workflows, it can not only quickly generate content that meets market demand, but also revolutionize the way of production and creation, and efficiently provide audiences with a variety of content options. At present, BesTV has launched nearly 10 AI programs, including "Forest Fairy Tales", "Classic Comics", "Strange Knowledge Increases", "Hundred Nights" and "Audiobooks".
New integration, multi-channel coverage for the future
After having content reserves and technical capabilities, BesTV focuses on multi-channel integration, breaking down barriers in different industries, and exploring pan-screen services. After continuous attempts, from the past cross-industry and cross-regional IPTV business integration, to cross-industry Internet TV services, to cross-screen mobile TV, multi-screen interactive cable on demand, and finally came to a new era of exploration of pan-screen services, achieving multi-channel integration coverage.
BesTV's Oriental Pearl mobile TV covers a variety of large screens, small screens, outdoor screens, and indoor screens, including more than 500 bus lines, 13 subway lines, city express lines, No. 71 medium-transport vehicles, government buildings, hospitals, office buildings, etc. A total of 60,000 screens. At the scene, a No. 49 bus was covered with the skin of Spring Day's limited "Magnolia", recreating the scene of multiple "Spring" buses shuttling through Shanghai in March this year, showing the new "bus +" interactive form brought by the new mode of travel.
The "Live Star + OTT" released in 2024 solves the problem of listening to radio and watching TV in the vast rural areas of China in the lowest cost, fastest speed and most effective way, and accelerates the equalization of radio and television public services in urban and rural areas, allowing rural people to share the fruits of reform and opening up.
