/PRZWT/BEIJING, March 26, 2024 - The North China branch of the 2023 China Home Furnishing Industry Development Summit ended successfully. At the 2023 China Home Furnishing Industry Development Summit, Meichao stood out for its world-leading environmental protection level and good brand reputation, and was ranked among the "Top 10 Home Furnishing Brands Trusted by Consumers in 2023".
Meichao has been specializing in interior decoration accessories for 27 years, constantly adjusting its corporate policy, and establishing a solid brand foundation with the world's environmental protection certification. It has earned this honor by using scientific and technological research and development as a new driving force for the brand and even the decoration industry.
In the information age, consumers' actual experience and good word-of-mouth bear witness to brand strength. Recently, the "2023 Consumer Trusts Top Ten Home Furnishing Brands" list was grandly announced. This selection was sponsored by Zhongju Culture, with the aim of "high-quality development of the home furnishing industry and solid promotion of high-quality branding". Focusing on the current many home furnishing categories and more than 1,000 mainstream home building materials brands, through professional evaluation of product quality, service quality, consumer word-of-mouth, and brand influence, in order to explore the word-of-mouth home furnishing brands in the minds of current consumers and further improve the overall quality of the development of the home furnishing industry.
With its world-class environmental protection products, its market layout serving China, its good consumer reputation, and its years-long brand influence, Meichao ranked among the "Top Ten Household Brands Trusted by Consumers in 2023" auxiliary materials, and won the "2023 Household Industry Green Low-Carbon Brand Dayan Award".
"Environmental + Smart" two-wheel drive to promote the transformation and upgrading of the home furnishing industry
Meichao has always adhered to the "environmental protection + intelligence" two-wheel drive development strategy. Since its establishment in 1996, it has witnessed the development of the home building materials industry all the way. It has always been professional and focused on the research, development and manufacturing of interior decoration accessories. Its six core products of Yiguaping, Wall Nile, Wall Imprison, Zhanci Bao, Fang Shuigu and Huacai are blooming in China. So far, Meichao has deployed 36 legal companies across the country, building a market layout of "Meichao Serves China".
In addition, by virtue of the morality and responsibility of environmental protection, Meichao highly adheres to smart manufacturing and green production, and only cooperates with world-renowned enterprises from raw materials to equipment. Its mortar product production line has a higher level of automation, stronger functions, larger monomer production capacity, cleaner production environment, more stable product quality, and higher technology content. The concentration of particulate matter in the Meichao factory is less than 1mg/m3, which is lower than the detection limit of the standard method and is regarded as "not detected".
Therefore, Meichao has won many awards for the green production dimension for many years, and has been rated as a national and Beijing "green factory" by MIIT and the Beijing Municipal Bureau of Economy and Information Technology, a green design demonstration enterprise and a green supply chain management enterprise. It has been awarded the title of "Capital Greening and Landscaping Garden Unit", and in January 2024, it has been awarded the green code of MIIT A + grade green factory enterprise.
The world's four most stringent environmental protection certifications safeguard home life
Consumers' demand for high-quality and environmentally friendly interior decoration accessories has further increased, and how to better improve the relationship between supply and demand, and more quickly meet consumers' product use needs has also become the focus of this conference.
As a brand positioning of "Environmental Home Guardian", Meichao always puts the environmental protection quality of its products first, and strictly controls the environmental protection quality of its products with strict international environmental protection testing standards. All of its products have passed the four strict international environmental protection certifications of UL Green Guard [Gold Level] certification in the United States, Eurofins IAC [Gold Level] certification in Europe, GEV [EC1PLUS] certification in Germany, and RTS [M1 Level] certification in Finland, meeting the needs of home improvement materials for environmental protection decoration, and better providing brand protection for the life, health and safety of people in the country.
To promote the high-quality development of the home furnishing industry, enterprises always need to explore the strategic fundamentals of continuous progress from their own. With the brand mission of "Escort for health, help for environmental protection, and add luster to the nation", Meichao will continue to work with industry partners to build a new showcase of China's home decoration industry, jointly explore new paths for the development of the home furnishing industry, and contribute more wisdom and strength to the sustainable prosperity of the industry.
