/PRCWT/January 30, 2024 - On January 25, Samsung officially launched a new generation of flagship smartphones for the Chinese market, the Galaxy S24 series. Unlike in the past, Samsung's new products this year emphasize the importance of the integration of AI in mobile phones, and strive to unleash new creativity, productivity and possibilities for users through the combination of large models on the phone and cloud data.
In the past few years, AI has moved from a specialized term to the public eye. Generative AI applications represented by ChatGPT not only surprise users with their strong creativity and growth rate, but also quickly become a new tool for liberating productivity.
With the launch of the Galaxy S24 series, Samsung also launched a series of AI applications empowered by Galaxy AI, successfully bringing AI innovations to the end point of mobile phones. Among them, real-time call translation allows the Galaxy S24 series to support real-time call translation in 13 languages, breaking down language communication barriers; the "circle and search" function is aimed at user search pain points. Through simple box selection and touch buttons, search results can be presented on the screen, greatly improving user efficiency.
In the field of mobile phone imaging that Samsung is good at, the addition of AI allows the already powerful hardware capabilities to be fully released, and at the same time helps users gain a stronger shooting method. Driven by the new AI imaging tool suite "Super Vision Imaging", Samsung Galaxy S24 series mobile phones have a more advanced performance in telephoto, night scene and video shooting. In the retouching stage, the "intelligent retouching suggestion" and "generative editing" functions can bring users the most pertinent retouching suggestions and the most powerful retouching ability. When necessary, the phone can also intelligently supplement the picture scene to help users generate more accurate photos.
The birth of the Samsung Galaxy S24 series is far more than a strong AI ability. A strong sense of social responsibility is also prompting Samsung to apply the concept of environmental protection and sustainable development to its products. As Samsung's latest and strongest flagship model, the S24 series of mobile phones is also excellent in environmental protection.
Focusing on the current situation of environmental pollution and biological extinction, Samsung launched a sustainability plan as early as 2021 - "Galaxy for the Planet", which aims to popularize the concept of environmental protection for consumers by reducing packaging, rejecting disposable goods, recycling materials and other measures, and achieve long-term sustainable development in environmental protection. Starting with the Galaxy S22 Ultra, Samsung has applied waste items such as fishing nets, water bottles and CD boxes to manufacturing, transforming waste into valuable resources through innovative material technology. The Samsung Galaxy S23 series not only uses 100% recycled paper packaging, but also uses more recycled materials, such as recycled aluminum and recycled glass, and post-consumer recycled plastics such as discarded fishing nets, buckets and PET bottles.
This year, the Samsung Galaxy S24 series uses more recycled materials, opening a new chapter in Samsung's environmental journey. On the basis of the packaging using 100% recycled paper and the body using known environmentally friendly recycled materials, Samsung's new machine is also designed with recycled cobalt and recycled rare earth elements and recycled thermoplastic polyurethane (TPU) and steel for the first time. For example, 50% of the cobalt in the Samsung Galaxy S24 Ultra battery is recycled cobalt, 100% of the rare earth elements in the speaker are recycled rare earth elements, and 40% of the steel is recycled steel. More than that, Samsung increases the service life of the product by extending the product lifecycle, thereby reducing the frequency of electronic waste generation.
When the Galaxy for the Planet sustainability plan was released, Samsung had set goals covering its products and business, including the expected integration of recyclable materials into all new mobile products and zero landfill waste by 2025. With the launch of the Samsung Galaxy S24 series, Samsung has also set a new goal for the use of recycled materials: by 2030, every module of every Samsung mobile product will use at least one recycled material.
"The next trend of innovation is whether it can contribute more to humanity and the planet." In addition to the functional leap, Samsung has also applied AI technology to energy conservation and environmental protection. In the mobile phone and home appliance market, SmartThings AI Energy Mode can automatically allocate resources according to users' usage habits, improve product energy efficiency, and ultimately achieve the goal of helping users save electricity and contribute to the global environment.
Samsung Galaxy S24 series is everywhere to demonstrate Samsung's commitment to environmental protection and a strong sense of responsibility to society, which is also a model for the development of enterprises in the whole society. Integrate the concept of sustainable development into every life cycle of the product, the future is green, and the enterprise is full of vitality.
