/PRCWT/Guangzhou, July 4, 2023——Multiple boots have appeared simultaneously, all equipped with the lightweight "AERO" series technology, among which the heavyweight shoe "P+" combines multiple innovative technologies and is born for high-level competition
X CRAZYFAST P+will make its debut at the FIFA Women's World Cup later this month and will also be available in three countries: Brazil, the United States, and Australia, one of the organizers of this year's World Cup
The X CRAZYFAST P1 shoe is equipped with a TX AG outsole specifically developed for China - a practical weapon specifically designed for human grass
All X CRAZYFAST series shoes are now available for purchase on the adidas official website, designated adidas stores, and retail stores
[July 4, 2023, Shanghai News] -- Today, Adidas launched the new X CRAZYFAST series of Football boot, all of which are equipped with the "AERO" series of innovative technology, helping players change their minds and accelerate at will.
The newly released series of sneakers includes three distinctive shoe styles, namely "P+", "P1 Lace Up", and "P1 Lace Up", presenting cutting-edge technology focused on improving speed for players competing in different levels of events. The P+with lace up is the lightest speed shoe in Adidas' history, representing a high level of innovation, designed to assist elite players standing at the top of the field and players who participate in competitions in the stadium all year round, such as those who are about to compete in the 2023 FIFA Women's World Cup. In the R&D process of X CRAZYFAST, Adidas cooperated with a group dedicated to promoting gender equality, which includes many football fans from Professional sports to grassroots players. Adidas adopted the group's insights and used the group's test results, striving to make all players enjoy the benefits of high-performance shoes.
In addition to P+, the X CRAZYFAST P1 (lace up and no lace up) shoe also cannot be ignored. Both of these boots are equipped with lightweight innovative technology, and the P1 lace up version is also equipped with a TX AG outsole specifically developed for the Chinese market, suitable for players of different levels to wear, providing a variety of options at different price points. And it is worth mentioning that the X CRAZYFAST series of sneakers released this time are all available in women's sizes, better meeting the needs of female consumers.
Mahsa Aryan, Global Category Director of Footwear at adidas Football, said: "Modern football emphasizes speed and agility, competing for the ball and crushing opponents. Players must think faster, respond faster, and have no time to be distracted. Considering the modernization of today's football games and the ever-changing competition situation, the X series and all aspects it covers are particularly important.
Whether on the stage of the World Series or on the local park court, players of different levels can wear their own X CRAZYFAST boots to unlock speed in the game and give full play to their strength. "
Behind the strong performance of the X CRAZYFAST series of shoes is an updated iteration of Adidas' innovative SPEEDFrame outsole patch technology. After this update, the original carbon plate has been replaced by a new AEROPLATE insert, reducing the weight of the entire insert by 5 grams. This upgrade brings higher comfort and better responsiveness, while retaining designs that enhance propulsion and dynamic vitality, such as shoe studs that strive to provide traction during sudden acceleration.
The shoe upper has also been updated with the aim of improving speed.
Both "P1" sneakers are equipped with AEROCAGE innovative technology, a lining designed to provide ideal support and stability by wrapping the midfoot, and AEROPACITY SPEEDSKIN technology, a single layer of breathable mesh, providing better comfort to the foot.
Compared to the more affordable P1, the P+is equipped with a higher level of innovative technology. Its lightweight upper includes a single layer of AEROPACITY SPEEDSKIN+, which fits with the minimalist AEROCAGE+. Both technologies have been optimized and upgraded, making it lightweight and providing stable support during high-speed driving. In addition to speed, stability and support are also two major needs of players.
For this reason, both P1 boots are equipped with PRIMEKNIT collars, providing players with a familiar and excellent wrapping feel and a direct and sharp touch. At the same time, the two shoes with and without straps offer different choices.
P+adopts a floating tongue and lightweight shoelaces, striving to lock the foot and prevent slipping.
The Carbon footprint of X CRAZYFAST P+is 15% less than that of X SPEED PORTAL P+.
The all-new X CRAZYFAST boots feature a simple and elegant white and lemon color scheme. P+will join the elite female Association football player in the 2023 FIFA Women's World Cup to welcome its debut.
Adidas has launched a TX AG outsole specifically designed for Chinese artificial grasslands. After years of deep cultivation in the Chinese market and extensive research on Chinese artificial grasslands, Adidas has launched a TX AG outsole specifically designed for Chinese artificial grasslands. This outsole is a practical tool that Adidas offers to Chinese consumers that is more suitable for Chinese artificial grasslands. The customized version of the Chinese People's Grass outsole has been applied to the X CRAZYFAST P1 lace up and P3 shoes released this time.
The all-new TX AG outsole has been equipped with 37 technologically arranged studs. The increase in the number of studs and the way they are arranged allow the studs to fully touch the human grass grass, ensuring that the wearer can have sufficient braking feeling when performing a transformation or emergency stop on the field, and can adapt freely.
In terms of shoe stud design, the TX AG outsole uses a combination of 8mm front and 10mm rear shoe studs. The drop in nail length provides a natural tilt angle for the sneaker, which not only provides sufficient support and smooth transition for vertical forces such as linear acceleration, but also reduces the burden on the knee for the wearer and protects the knee. In addition, the combination of round nails and knife nails is also an innovative highlight of this TX AG outsole. Through this innovative combination of shoe studs, the TX AG outsole can reasonably distribute the pressure on the wearer's foot during the competition, ensuring balanced foot force.
Finally, at the connection between the front and back soles of the sneakers, the shoes that were paired with the customized version of the Chinese People's Grass TX AG outsole were all marked with the new Adidas brand logo and the TX ARIFICIAL GRASS technology logo, highlighting the uniqueness of this outsole everywhere.
The new sneakers will be available on the Adidas official website, designated Adidas stores, and retail stores starting from July 4th.
