Tencent product youth model debut Yang Zhenning and other six centenarian masters to the children's opening lecture hall

2022-09-14 08:56 0

/ Daily News/Sep 01, 2022 Guangzhou -- The China Soong Ching Ling Foundation and Tencent launched the 95th to 100th episodes of "Master Lecture for Children" on September 1, the first day of the school year. Nobel Physics Prize winner Yang Zhenning, "Two Bullets and One Star" Merit Medal winner Wang Xiji, author Ma Shitu of "Let the Bullets Fly" and "The Ten Tales of the Night", welding engineering expert Pan Jiluan, who solved the welding problem of China's high-speed rail track, Xu Yuanchong, who translated Tang and Song poems into English, and Yang Bi, who translated Wuthering Heights and other literary works. Six centenarian masters with their own learning experience and perception, encourage children to set up lofty aspirations in the new semester, solid work, increase knowledge, broaden their horizons.

The new season is co-produced by the Publicity Department of Yunnan Provincial Party Committee and directed by Xu Bei, the director of the Best documentary film After 90 at the 34th China Golden Rooster Awards. The six-episode content integrates precious historical materials such as old photos and moving images of Southwest Associated University with master interview materials, and is supplemented by animation forms favored by teenagers to produce 4K high-definition film and television short films of 12 minutes each episode, which will be released under the "youth mode" of China Soong Ching Ling Foundation's we-media platform and more than ten products of Tencent's wechat, QQ and Tencent Video.

From September 1, 2021 to September 1, 2022, 100 episodes of Master Lecture for Children has been produced and collected 55 celebrities and 100 episodes of lecture content, with a cumulative audience of nearly 50 million, becoming a benchmark project to help teenagers grow up. In June this year, the Leading Group for the Protection of Minors of The State Council issued a list of key facts in the National Protection of Minors in 2022, and "Master lectures for children" was listed as one of the key facts. In July, the "Master Lecture" public welfare project was incorporated into the joint publicity mechanism framework as an excellent after-school education content by the Department of Supervision of After-school Education and Training of the Ministry of Education, the Youth Department of the Central Committee of the Communist Youth League, the Family and Children Work Department of the All-China Women's Federation, the China Science and Technology Museum of the China Association for Science and Technology, and the Office of the China Soong Ching Ling Foundation.

On the opening day of the new semester, the six centenarian masters told their stories of going to Southwest Associated University to "open" after overcoming many difficulties in their eventful years, and guided the children to establish a correct view of learning and outlook on life. Yang Zhenning shared his story of changing his interest from chemistry to physics after entering the United Nations General Assembly. He also emphasized to the children that "they should strive to have comprehensive knowledge" through the learning experience of both arts and sciences. Wang Xiji with the United Nations University song, "a thousand years of shame, when the snow; The lyrics inspire young people to bear the burden of The Times and study hard to realize the great rejuvenation of the nation; The spirit of Ma Shitu, who is over 100 years old and still keeps writing, gives children a vivid and concrete cognition of "learning is endless". Pan Jiluan fled south during the war years to study experience, let the children understand the strength of perseverance; Xu reminds young people that they can cultivate themselves in any environment with the beauty of power contained in literary works. Yang tells teenagers to constantly improve themselves and do their best every day.

In order to let the centenarian master's study story and pure spirit affect a wider group of teenagers, Tencent invited well-known musician Fan Zongpei to be the composer, based on the famous linguist Zhao Yuanren's song "Long Way to United University", for the series of theme song "Just Go Far Away". The song is performed by five students from Beijing Film Academy, showing the ambition of the young students to study and serve the country in the era of war. "Just travel" MV and the new season of pure audio version of the content, will be online in the QQ music platform. Meanwhile, a cartoon based on master stories will also be launched on Tencent's animation platform.

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"Master Lecture for Children" has been online for one year. Focusing on the five directions of science and technology, health, history and culture, aesthetics and art, and sports, it provides teenagers with rich "extracurricular learning materials" in multi-disciplinary fields such as space exploration, artificial intelligence and life science. Qi Fahlung, the first chief designer of Shenzhou spacecraft, Ouyang Ziyuan, the first chief scientist of the lunar exploration project, Xie Jun, the women's world chess champion, Li Zhaoxu, the traditional sports intangible cultural heritage expert, Ling Shu, the national first-class script-writer, and other experts and scholars from all walks of life, set a good example for children to grow up through the program "teach by example". In the second half of this year, "Master Lecture for Children" will continue to invite celebrities and celebrities to customize quality program content, focusing on topics that help broaden young people's vision, such as agricultural science, film and drama.

Source: Corporate press release
Keywords: Tencent
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