/ Zhaomuntong/Sep. 01, 2022, Guangzhou - On September 1, 2022, CIGA design, a new Chinese original designer watch brand, will bring a new concept deconstruction and reorganization of the 2022 new wristwear -- "M series • Magician", and has officially launched the crowdfunding plan on Xiami Youpin platform. As the world's first "core" three shell, can be freely disassembled and reassembled different styles of mechanical watch, M series • magician has not been released before the wide attention of the community watch lovers; Xiaomi Youpincrowdfunding channel has always brought users mental impressions of "novelty and coolness", "sense of science and technology", "high-end products" and so on. The launch of the crowdfunding also witnessed CIGA design's brand power to lead consumption upgrading in continuous innovation.
It is reported that CIGA design Xijia M series magician watch inspiration from the audience brings infinite imagination space magician, designer through the use of Xijia unique modern mechanical art aesthetics magic mysteries with design techniques, to create a watch with 100%, diversity of creative structure, To realize the pragmatic function of wearing more than one table, advocating the environmental protection concept of anti-excessive consumption in the current shortage of resources; At the same time, through the free reorganization and changing properties of the product, the new generation of users are endowed with the courage to break the spirit of internal friction, break the boundary and explore fearlessly in the digital era when they are imprisoned by algorithms and locked by big data.
Disruptive structural technology innovation, unlock new magical equipment. M series • Magician in design and appearance more different from the brand of other watch products, a "core" three shell technology is one of the biggest highlights of the birth of the M series • magician. Brand designers use the unique patent press connection structure, give users three different styles of watch case type (round, square, cask), the use of double key press can realize the switch of the case, with the ultimate pure soul, deduce three different forms, break the history of the single fixed case law, to achieve the free reorganization of the watch and style changes, Give users more choices in their daily life.
In terms of movement, the M series • magician is equipped with a new movement of Xijia CD-03. The designer adopts the innovative "floating" movement design, using the transparent inner cover of the three-dimensional structure, while maintaining the stable form of the movement, presenting the mechanical world as if suspended in the air to the user; The outer ring of the movement is made of M series unique gear scale. 60 teeth not only guarantee the basic reading function, but also bring users unique modeling experience and reading experience of mechanical art.
Different, cooler experience: the designer created M series • magician unique constant-motion luminous gear second hand to replace the traditional second hand, and equipped with super-Luminova luminous coating, loading Super luminous energy, more cool in the dark night visual effect; With double-sided three-dimensional hollowed out dial design, the watch internal precision overlapping movement rhythm panoramic view, and three different styles of case together to build a mechanical sense of virtual time and space, feel the extreme cool sense of artistic aesthetics between the wrist, giving users the courage to explore the courage to explore the unknown pioneer spirit.
CIGA design is China's (first) original designer watch brand. Thanks to its outstanding design concept and creative watchmaking process, Ciga Design is the first Chinese brand to win the award in the "GPHG" (the "Oscar" in the world watch industry) in 2021. At the same time, in this year (2022) on June 29, CIGA design Blue Planet watch and became the first Geneva Museum of Art History (MAH, Musee d 'art et d 'histoire) collection of Chinese brand watches; Add glory to the development of China's watch industry, let the world witness the rise of Chinese watch.
< /p>Brand founder Mr. Zhang Jianmin adhering to the Bauhaus design concept, using pioneer design elements as inspiration, is committed to the mechanical art aesthetics to the public, to create a domestic new consumer field in the new fashion designer brand. Driven by such design concept, it continuously triggers the expression of users' inner spirit and forms unique visual senses. The new concept of deconstruction and reorganization of the new wristwear - "M series • magician" presents the subversion of the conventional form of the watch, designed to give the new generation of users in different identities, under the switch of the state, dare to break boundaries, fearless exploration of the courage, at the same time to advocate in the current lack of resources against excessive consumption of environmental protection concept. Welcome to CIGA design. For more information, please visit our official account.
