Mu Cang Technology: steady growth of the main business is full of confidence in the future development

2022-08-23 12:00 0
Guangzhou, August 22, 2022 -- Founded in 2011, Mocang Technology is a mobile Internet company specializing in the field of Internet car learning and intelligent driving training. Since its establishment, Mocang Technology has extended its services from the motor vehicle driving training market to the automobile consumer market with the driving test book as the source. It has produced a number of auto applications such as national violation inquiry, car friends headlines, car buying book, Xiaozhu Used Car, etc. It has also derived a number of original video IP's such as "Super Test Drive" and "Car Friends Drive". Continue to improve the "driving test" as the benchmark of the wooden warehouse automotive ecosystem.

Among them, the Driving Kao Baodian App, the leading product of Muscang Technology, is currently an Internet driving learning platform with a large number of domestic users and a well-known Internet road traffic safety education platform. According to QuestMobile's data statistics, the average monthly active users of the App reached 24,668,400 in 2021, ranking first in the field of learning to drive and significantly ahead of competitors. There are more than 10,000 certified driving schools (including branch schools) and more than 90,000 certified coaches.

As the key track of wood barn technology, driving training industry has been developing steadily in the past ten years. According to the latest statistics from the Ministry of Public Security, there are 408 million motor vehicles in China, including 312 million automobiles. There are 494 million motor vehicle drivers, of which 456 million are car drivers. In the first half of 2022, 16.57 million newly registered motor vehicles and 11.03 million newly licensed drivers were registered nationwide.

In recent years, as the number of domestic motor vehicle drivers has been increasing year by year, the significance of driving training industry for training qualified drivers and ensuring a harmonious traffic environment has been paid more and more attention. The effectiveness of motor vehicle driving training is related to the cultivation of students' safety awareness and the improvement of comprehensive quality, and also directly determines the level of road traffic safety and civilization of the whole society. As an outstanding representative in the field of driving training in China, Mucang Technology and its driving test Book always follow the policy orientation, insight into the needs of users, and use its own platform and technical advantages to enable driving schools, to help students fully grasp the latest knowledge of traffic regulations and driving skills, and to promote the quality education of traffic safety.

As an Internet technology company, Mocang Technology has been committed to the strategy of "technology + driving training" in recent years to empower the driving training industry. In 2021, Mucang Technology adheres to the concept of green and low-carbon development and releases the strategic plan of intelligent driving training. With the deep integration of traditional driving learning and the Internet, it has independently developed a number of intelligent new products, such as intelligent coach "Alpha Galaxy", intelligent simulator "Alpha Phantom", high-precision road test instrument, and intelligent management PasS platform for driving schools, by using 5G, big data, artificial intelligence, cloud computing, 3D modeling and other technologies. From the three directions of intelligent application, intelligent platform and intelligent hardware, we build three "intelligent" integrated operation system, which also starts the all-round layout of intelligent driving training of Mucang Technology. With the power of science and technology, open thinking and innovative mode, we build a standardized, professional and large-scale high-quality driving training ecosystem.

In 2022, the research and development team of Mucang Technology Driving Test Book starts from more detailed customer needs, develops products and services with ingenuity, makes all-round innovation and intelligent upgrade of a number of products, and forms a multi-level product system such as driving Test Book App, Alpha Phantom, Alpha Galaxy, road test instrument, Alpha Beidou and PaaS platform. It can provide an overall solution for students, driving schools and coaches to realize software and hardware interworking and sharing, seamless flow of data, and collaborative management of multiple terminals, and carry out collaborative enabling from design, experience, management, service and other aspects.

In terms of financial data, Woodwarehouse technology's performance is also impressive. According to the prospectus (application draft), from 2019 to 2021, Mucang Technology achieved operating revenue of 206 million yuan, 331 million yuan and 483 million yuan respectively; The net profit of the parent company was 553.11,800 yuan, 95.4792 yuan and 148 million yuan respectively. The gross profit rate of Mucang Technology in 2021 also increased from 77.62% two years ago to 91.24%. It is not easy for Mucang Technology to maintain such a favorable growth situation in the context of the fluctuating epidemic and the global economic downturn.

At present, the business development of all walks of life have encountered difficulties to varying degrees, and the driving training industry is no exception. In July this year, during the 8th National Driving Training Market Innovation and Development Conference hosted by China Communications and Transport Association, the participating driving training colleagues studied and judged the development situation of the driving training market and shared their experience of breaking through adversity, hoping to form new driving force with total factor productivity and drive the driving training industry to achieve an upgraded version of development.

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Hope that in the future, Mocang Technology can grasp the core competitiveness, empower the traditional driving training industry with digitalization and intelligence, continue to expand the competitive advantages of the main business, while helping the driving training industry to enter a new chapter of high-quality development.

Source: Corporate press release
Keywords: Kukura Technology
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